Disney has announced the launch of a stream In Disney+ of ‘The Simpsons‘: 24 hours, seven days a week of broadcasting of the 35 seasons that so far the series has completed. It will be almost 300 hours, 767 episodes of the most popular series in the history of television, although for now it does not seem that the thing will leave the United States. It doesn’t matter: the important thing is that, above celebrations of the enormous of the legacy of the Fox series, it makes clear in which mirror, apparently outdated, the industry of the streaming.
An idea as simple as symbolic. Who may want to sit down to see the episodes of ‘The Simpsons‘In chronological order? Since 2020 the episodes are released in Disney+ a few hours after their broadcast in Fox, and of course, the 36 -year historical of the series is available on the platform. But more with ‘The Simpsons’ than with any other series, the nostalgia effect works perfectly. Or do we not remember all those views at noon in Antena 3 of the golden age of the animation series? Visted in which, until the last Mommto, it was not very clear what episode we were going to see.
It is not the only stream. Since September of last yearDisney+ is experiencing in the United States (although at no time they close completely to an export to other countries) with the continuous issuance of different types of stream. It is, on the one hand of selections of content of the platform, plus some live programming: they opened the experiment with ABC News Live, a preschool content playlist, Playlists Seasonal that have been rotating in times such as Christmas or Halloween, selections from the company’s success franchises (Marvel, Star Wars, Disney), a Playlist of classic and nostalgic content and another dedicated to documentaries, biopics and realities.
The Xanadú of Linear Television. This Disney+ experiment is not complete Its inauguration in 2020: Netflix Direct. Behind all this, and from this new proposal of Disney+, a clear objective: escape from the saturation sensation That the immense catalog of the platforms place before us. Before the infinite choice syndrome, not choose at all.
Nostalgia when TV was good. And as we said above, there is also some nostalgia for the times when our favorite weekly series was an event. Or that we always see the same series, as happened with ‘The Simpsons’, ‘The Prince of Bel-Air’ or other midday sitcom imposed some routines where we were very far from feeling saturated because there was too much to do. What was there, without more, and the nostalgia of those simpler times is also behind these decisions.
The resilience of the usual TV. A recent study He claimed that more than half of the Europeans still had traditional television as a primary destination for their television hours, partly because of the customs acquired after years in front of the device. It is just another example of how old customs remain, or at least they transform: the Amazing growth of fast channels (To which this Simpson stream could belong if it were independent of Disney+), with 1900 linear channels in the US in 2024 compared to only 1,000 in 2023 it is good proof: we are not yet prepared to abandon the old customs, and ‘The Simpsons’ will try to benefit from it.
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