The tariffs you are currently preparing The US government led by Donald Trump have American technology companies in suspense. In the middle of last April the US Customs and Border Protection Office He published a statement in which he officialized that some electronic devices and strategic components were tariff exempt. Of all of them. However, it is a strictly temporary measure, so presumably in the future tariffs will reach the consumer electronics industries and semiconductors.
The US Technology Consumers Association (known as CTA for its English denomination) has published a very detailed report which has been prepared by Trade Partnership Worldwide (TPW), a consultant specializing in economic and commerce analysis. This study evaluates The foreseeable impact that tariffs They will have electronic consumer devices, and their conclusions are shocking. Two notes to get into flour: according to TPW, the Gross Domestic Product of the US will be reduced by 69,000 million dollars annually as a result of tariffs and consumers will spend 123,000 million less a year.
The price of technology will increase between 11 and 70%, according to TPW
Before moving forward it is important that we keep in mind that the study of this consultant describes a scenario in which the 90 -day suspension of the tariffs executed by the US administration ends in July and the highest taxes announced by the government led by Donald Trump are activated. This scenario is perfectly possible, hence the interest of this report, but at the situation of current instability it is also feasible that finally The announced measures are not implanted as the US government has foreshadowed.
Video game consoles would be the most affected because most of them are manufactured in China
Anyway, as I have anticipated a few lines above, the conclusions that TPW collects and those that CTA has given visibility are very worrying. According to this report, the average retail price of mobile phones will increase by 31%; that of the monitors, 32%; that of laptops and tablets, 34%; and that of video game consoles nothing less than 69%. The desktop PCs would not be released from an increase in their price close to 24%. Video game consoles would be the most harmed because most of them are manufactured in China, so they will presumably be subject to 145%tariffs. If so, according to TPW, imports in the US would fall by 71%.
This almost apocalyptic scenario from a commercial point of view describes the impact that tariffs will have on the pocket of US consumers, but it is reasonable that we ask ourselves what will happen to US products that we will buy in Spain or other European countries. The most reasonable conclusion we can reach is that its price will also be increased by two reasons that run in parallel.
On the one hand if US companies must assume higher costs due to the need to import components or manufacture abroad, prices of their products They will rise throughout the planet. And also If Europe decides to apply reciprocal tariffs To the imported products from the US, which currently seems most likely, again European consumers will pay more. We will see what happens finally, but the panorama is certainly not flattering.
More information | TPW/CTA
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