Music created by AI is generating millions of dollars on platforms like Spotify, making royalties from real artists decrease. The platforms More than 75 million songs have already been uploaded of this type in the last year, and rivals such as Apple Music acknowledge that more than a third of the songs currently uploaded They are generated by AI. You can’t put doors on the field, but putting your hand in the matter seems inevitable.
The new step. Spotify is starting to add verification badges for real artists, a badge that guarantees that the artist profile has been reviewed and is an “authentic” musician.
The platform explains that those profiles that generate music using AI cannot be verified. The platform takes into account recent concerts, social networks, fan activity and profile behavior to determine whether or not it is real, a fairly fallible method.
The world upside down. Spotify has decided to take the opposite path to rivals like Deezer. Their solution to stopping songs created with AI is to verify real artists, while Deezer is betting on a much more aggressive solution
- AI Music Detection Tool from Suno AI and Udio
- Removal of AI songs from recommendations
- Labeling of all songs created with AI
According to Deezer, 44% of the total daily music delivery on the platform corresponds to songs created with AIstating that 97% of users are not able to detect between AI-generated music and human-generated music in a blind test.
The underlying problem. Spotify’s approach reverses the burden of proof: instead of detecting fake content, it tries to certify authentic content. An independent artist without many numbers, without recent concerts or intensive activity on social networks has a hard time achieving verification, even if his music is completely human.
The badge does not measure authenticity, it measures the relevance of the artist, and Spotify is also home to emerging artists. Furthermore, the criteria that Spotify explains are metrics that can be easily modified in AI times, precisely. The system has holes from day one.
The damage to artists. The structural problem is not that there are users generating songs with AI, but rather the proportional distribution model that these platforms use. Each artist charges based on their number of plays over the total: the more AI songs accumulate listens, the more diluted what a real musician can earn.
Cases like that of ‘Walk My Walk’or how a song generated by AI became the most listened to in the United States, make it clear that the phenomenon is here to stay, and raises the debate of whether AI itself should learn from what it knows: It is the artists who have taught her to compose.
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