We joke about porn at ChatGPT, but it’s the most lucid financial move OpenAI has had in a long time

There are people so hooked on AI who needs professional help to get out of there. Others they fall in love with one and even they cheat on their partners. In the midst of the debate about the effects of AI on mental healthOpenAI took a radical turn: would allow erotic content on ChatGPT. Porn on ChatGPT is on the decline, and it may be the push OpenAI needs to start monetizing its invention.

adult mode. They count in The Verge A few days ago the head of OpenAI applications confirmed the approximate date for the arrival of this new mode. The adult mode was expected to be ready for this month of December, but apparently they do not have the age prediction system ready yet, so it will arrive sometime in the first quarter of 2026.

Rudder turn. The measure represents a turn in Altman’s speech, which in August of this year He was “proud of not making a sexbot to squeeze profits”, in which many of us saw a swipe at Elon Musk and his competitor Grok. His change of position provoked criticism from many users, to which responded saying that Open AI was not “the world’s moral police” and that “as AI becomes more important in people’s lives, giving them the freedom to use it as they wish is an important part of our mission.”

Subscriptions. Only one word is needed to understand the change in position: money. If there is something that OpenAI needs as May water, it is money, a lot of money. The subscriptions They were proposed as the most logical way to monetize AI chatbots, but the reality is that of the 1.8 billion users that ChatGPT has, only 3% pay any of the subscriptions. OpenAI’s plan is that by 2030 the number of subscribers will increase by at least 8.5% and adult mode is part of that plan.

A sector that moves millions. Grok is one of the AI ​​chatbots that has fewer restrictions regarding erotic content, but there are more apps like Character.Ai or Replika that also allow sexual content. They count in The Economist that the adult content AI market will bill $2.5 billion in 2025 and is expected to increase 27% annually until at least 2028. It is too juicy a business to be left out, even if that means going against what he said just a few months ago.

Something more will be needed. Sam Altman himself recently said that OpenAI’s spending projections over the next eight years amount to $1.4 trillion (European trillions, add twelve zeros). Although the adult mode was a success and they managed to double their subscribers, There is still a long way to go to achieve the desired profitability.

OpenAI has other open fronts such as the creation of the highly anticipated “AI iPhone” or robotics, but they are businesses that require a huge investment. The advertising It is emerging as another path to follow and, together with porn, they seem to be the two most realistic and effective ideas of all those that OpenAI has on the table.

Image | Unsplash

In Xataka | OpenAI has lost $11.5 billion in a single quarter. Sam Altman doesn’t like to be reminded

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