From time to time, the algorithm decides which will be the new elixir of eternal youth. He did it with him water with lemon, with coconut oil on an empty stomach, with shots of weed and with apple cider vinegar. Now it’s the beet’s turn. On TikTok and in wellness magazines is presented in format … Read more
Can a food that is does not contain meat? Is a tofu sausage really a “sausage”? When a manufacturer keeps those old terms in its new products, is it misleading consumers or is it making it easier for itself? The debate comes from afar (from very far away), but seems to be clear for the … Read more
In the supermarket hall, more and more containers shout the same: “High in protein”. Powdered beaters, fortified yogurts, breads, even sauces. For decades, the council was simple: replace red meat with chicken or fish. Today, the mantra has changed. “Protein” has become advertising claim, cultural identity and even aesthetic aspiration. But, while the market is … Read more
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