The best paid Spanish manager in the world does not work in a great technological: sells “sugary water”

Maybe his name does not sound to you at all since, unlike Tim Cook, Jensen Huang or Satya Nadella, Ramón Laguarta does not direct a great technological. However, for seven years he has been the helm of one of the world’s largest brands in the world: Pepsico. Or as Steve Jobs would say: sell “sugary water“ According to the published data By Pepsico before his shareholders, the Catalan Ramón Laguarta, president and CEO of Pepsico, has established himself as the best paid Spanish manager in the world. The best paid Spanish CEO in the world. As you collect The environmental environment Five daysin 2024, the total remuneration of Laguarta reached 28.8 million dollars. This salary milestone positions it well above other executives of large corporations, both in Spain and globally. Despite having reached this milestone, 2024 has not been the most lucrative year for Laguarta. According to records From the AFL -CO union, in 2023, the manager charged 33.9 million dollars, which meant 648 times the average salary of its employees. However, Ramón Laguarta is not the only Spanish manager at the head of an American multinational who receives a millionaire remuneration. Joaquín Duato, CEO of Johnson & Johnson, He received a salary of 24.3 million, seeing its compensation reduced in 2024 compared to the 28.4 million that was pocketed in 2023. For his part, Enrique Lores, first HP executive, received a Salary compensation total of 19.4 million dollars. Laguarta’s salary. Actually, Laguarta “only” received 1.76 million as a salary, which represents a 4% increase with respect to the same concept of 2023. In addition, the CEO received a bonus of 11 million dollars in company shares and metallic incentives of 6.8 million dollars. In this concept, the company has applied a significant cut with respect to 2023, when it received 13.4 million dollars. To this figure, we must add 8.7 million dollars more in pension plans and other deferred remuneration, as well as $ 500,000 for personal expenses. Among personal expenses, the Use of private plane of the company. The sum of all these amounts corresponds to the aforementioned 28.8 million dollars that the manager pocketed in 2024. Although their total income was reduced by 15% with respect to 2023, Laguarta continues to stand out as one of the best paid managers, and the Pepsian Board of Directors stood out in Its presentation of annual results The solid leadership of its Spanish CEO in turbulent economic times. A “sugary water seller”. Laguarta occupies the position of president of Pepsico since 2018 and assumed the presidency of the Board of Directors in 2019. However, his career within the company began in 1996, when he joined the Spanish subsidiary of the company after a stage in front of Chupa Chups. A decade before the arrival of Laguarta to Pepsico, Steve Jobs He told John Scullyat that time CEO of Pepsico, one of those phrases that have remained for posterity: “Do you want to sell sugary water for the rest of your life or do you want to come with me and change the world?” It should be noted that, in English, the expression ‘Sugar Water’ is also used to refer to something bland, without substance. As if being the Pepsi CEO was something unimportant. There is no doubt that, in the case of Laguarta, directing a “sugary water” company has turned out to be very lucrative. However, the Apple CEO salary It continues to be better: in 2024, Tim Cook received 74.6 million in retribution. Point for Jobs. In Xataka | In 1985 Coca-Cola changed her formula when Pepsi was about to defeat her. It went wrong In Xataka | The best paid CEO in the world is Elon Musk, but its salary is 1 dollar: the great bonus of the bonus Image | Unspash (Nikhil), Wikimedia Commons (Qwertyfry38)

The sugary drinks tax has been a resounding success. And there are those who want to extend it now to salt

At the beginning of the week, Chris Hilson, a professor at Reading University, brought together the press and presented The most ambitious report which had been done to analyze the United Kingdom sugar tax. His data were begged: since the tax was introduced, the sugar content in the drinks 44% has been reduced. However, Hilson doesn’t want to stay there. Why not use this approach to improve food, address the obesity epidemic and promote a healthy and sustainable diet? Why not launch, for example, a salt tax? The salt? Indeed. Salt has been in the spotlight of doctors, nutritionists and health researchers for many years. And rightly: Reducing salt intake is one of the simpler and more profitable ways to reduce the incidence of diseases such as arterial hypertension, coronary heart disease or strokes. The problem is that we don’t even know how much salt we consume. And we don’t know because it is very difficult to know: According to the surveys availableapproximately 70% of the salt consumed by Western populations comes from processed foods. The “approximately” is key. It is not easy to measure at the individual level and not even biometric analyzes (such as urine) are very precise when determining consumption. But we know that, if we discount the effect of other critical factors, add salt to meals on the table It is related With a reduction of more than two years life expectancy in men and about a year and a half for women. It is not, seen what is seen, something lower. But what can we do? There it enters Hilson’s idea: “It is vital to extend sugar tax to all processed foods. The current tax has reduced sugar in soft drinks, but we need to see the same success in products such as milkshakes, cookies, yogurts and cereals for breakfast to improve public health,” said. In the background, according to your team’s data, well -designed regulations in the food sector in general could translate into “a healthier environment, as well as a healthier population.” A tax that always ends up. It is curious because salt taxes have historically been one of the most unpopular taxes. From French gabela to the Indian nationalist movementsSalt has played a very important role in the formation of contemporary political societies. It is true that the current tax that is being considered in places like the United Kingdom It is very different to those who disappeared throughout the twentieth century. The importance and scarcity of this resource changed radically with our technical capacity. However, it is still curious that this compound is in the pillory. As epidemics like obesity grow, more and more experts They believe that states They should take action on the matter. Above all, in well -being systems such as Europeans. The evidence shows that These types of interventions are effective. However, we are still taking the first steps in this field. Image | Timo Volz / Victoriano Izquierdo In Xataka | We have a problem with our salt consumption. And there are several alternative ingredients to remedy it

The government has been at war against sugar for years. Now he wants to ban the sale of sugary drinks in schools

In recent years we have seen different administrations in many different geographical areas take measures to limit the consumption of sugary drinks and other similar products, such as industrial pastries and energy drinks. The last one has come from the hand of the Ministry of Social Rights, Consumption and Agenda 2030. New regulations on the horizon. The Ministry of Consumer Ultimate vending and coffee shops in schools and institutes, As he has advanced The country. These products include industrial pastries, refreshing drinks, and energy drinks, products with more than five grams of sugar per packaged portion. The measure would also affect the advertising that can be shown in these machines; as well as the location of these, which would be out of access to students in early and primary education. More than sugar. The draft decree raises restrictions based on other criteria beyond the sugar content of the products. The measure contemplates, for example, limiting the kiloacalories by packaged portion up to a maximum of 200. This would be accompanied by an additional limit: no more than 35% They could proceed with fat. In addition, saturated fats may not provide more than 10% of the calories of the product. The salt content of the products would also be limited so that a 200 kcal portion could have a maximum of 0.5 grams of salt or the equivalent of 0.2 grams of sodium. Touring ahead. The future regulations still have to go through the State Council and the Council of Ministers before approval, which implies that the details may vary before entry into force. One more on the list. The last Biannual Aladino study, focused precisely on the Spanish child population was made in 2023. Although it observed a decrease in excess weight, overweight and obesity with respect to the 2019 report, the authors indicated that values ​​were maintained. Administrations have been serious in the fight against obesity, especially childhood obesity. Sugary drinks have been a usual target in this regard. A few years ago, for example, the United Kingdom introduced a “sugar tax” that affected this type of drinks. The resluent was a success according to a study published last year. In our closest environment the latest legislative changes in this direction have occurred at the regional level. In 2023, Galicia put on the table a proposal to limit the consumption of energy drinks among minors. These drinks, sometimes sugary represent an additional problem related to their high content in caffeine. In Xataka | We already know what energy drinks cost your rest. They are bad news for your dream Image | Kanishka Burnwal

Some researchers have analyzed the impact of sugary drinks on world health. They have taken their hands to the head

The sugary soft drinks conquered the world a few years ago. Thanks to its flavor and Marketing strategiesthe soft drinks became the very image of globalization. Little by little we began to be more aware of the health hazards that the excessive consumption of these drinks carried, so much that, even in some European countries it was created THE REFRESCO TAX. With the, The consumption of free sugars was reduced In certain cases. But a new one study It reveals that its intake is still very high in many countries. So much that there is an alarming link between the usual consumption of these drinks and millions of new cases of Type 2 diabetes every year. Sugary pandemic. The trigger has been a study by the University of Tufts, in the United States. Reviewing the drinking data of the global dietary database, a database with more than 450 surveys with information on the consumption of sugary drinks and a sample of 2.9 million people belonging to 184 countries, they ran into an elongent figures . Approximately, and according to this study, sugary drinks would be related to 1.2 million new cases of cardiovascular diseases and 2.2 million new cases of type 2 diabetes. Every year and worldwide, something surprising if we take into account The normalized and integrated that these drinks are in all societies. The reasons. It is not a novelty that sugary drinks are related to type 2 diabetes, obesity and other disorders, but the reason is that they are foods that are digested quickly, causing very pronounced blood glucose spikes without providing essential nutrients. They are empty calories like those that a beer can have, but with a much larger amount of sugars. This absorption process, repeatedly, contributes to the weight gain already most important: insulin resistance that carries metabolic problems related to the aforementioned diabetes or cardiovascular diseases. Many cases, but … What does it mean? According to the study, 80,000 deaths per year for type 2 and 258,000 diabetes due to cardiovascular diseases related to soft drinks. Latin America and Africa. In countries that have fought in recent years to promote healthier diets and lifestyles, as well as the taxes we mentioned a few lines, that sugar consumption has decreased, but it is not something that happens throughout the world. In fact, in the study, researchers have focused on two territories: Latin America and Africa. According to these data, in Mexico the usual consumption of these drinks with almost a third of the new cases of diabetes is associated. In Colombia, the percentage rises to almost half. And in South Africa, about 28% of new cases of diabetes and 15% of new cases of cardiovascular episodes are related to these drinks. The explanation they have found is simple: in countries and communities with lower average income, little access to information and more limited preventive medical care, cases are triggered. Not all. Now, what drinks are we talking about? The study focused on the data of the sugary drinks with added sugars and, at least 50 kilocalories per 240 milliliters of product. It is something that includes soft drinks, energy drinks, fruit juices with added sugar, punch and even water with flavors to which sugar is added. Outside the focus is milk (which also has sugar), 100% natural juices without additives and without calorie products, being these sweetened drinks without added sugars. Of course, these drinks may be in the spotlight of subsequent studies, since researchers point out that, although they do not have added and not naturally present sugars, excessive consumption can also have negative health effects. Solutions. Laura Lara-Castor is the main author of the study and Comment that “urgent and evidence -based interventions are needed to curb the consumption of sugary drinks worldwide before more lives are shortened by their effects.” Dariush Mozaffarian is another of the authors, who believes that, above all, much more interest in Latin American and Africa countries should be put. Mozaffaian sees this as a real epidemic and considers that, “as a species, we need to address the problem of sugary drinks.” Now, as with almost everything, the study emphasizes the high and constant consumption of this type of drinks, since under normal conditions, a sporadic soda (without being healthy), is a whim that we can afford. In the end, the study does not want to focus on individual responsibility, but in a collective that involves governments and health systems. And, perhaps, at the most complex: The industry that creates that type of drinks. Image | Xataka In Xataka | There was a time when Coca-Cola had ‘cocaine’. That no longer has it is due to something surprising: racism

Global study reaffirms health damage caused by sugary drinks

According to a study, 2.2 million new cases of type 2 diabetes and 1.2 million new cases of cardiovascular disease worldwide could be linked to consumption of soda, energy drinks, and other sugar-sweetened beverages in 2020. This is what an international research group reports in the magazine Nature Medicine. Sugary drinks: not suitable for quenching thirst A glass of Cola (250 ml) contains almost 27 grams of sugar: this is equivalent to almost 9 sugar cubes. Energy drinks, fruit drinks, and other soft drinks can also be sugar bombs. However, according to the study, more and more people are turning to these drinks, especially in Latin America and Africa. It is known that sugar-sweetened drinks are not good for your health. The German Nutrition Society writes that these are not suitable as thirst-quenching drinks: “They contain a lot of sugar (approximately 80-100 g per liter) and therefore provide a lot of calories.” The research group led by Laura Lara-Castor at Tufts University in the US has now calculated the health consequences of consuming sugary drinks in relation to type 2 diabetes and cardiovascular disease. Lots of advertising in low and middle income countries To do this, the team analyzed data from the Global Dietary Database: this database contains estimates on the consumption of sugary drinks based on nutritional surveys, as well as data on obesity and diabetes rates. The scientists used figures from the years 1990 to 2020 and combined data sets from 184 countries to calculate the probability of a connection between both factors. According to this, in 2020, 2.2 million new cases of type 2 diabetes and 1.2 million new cases of cardiovascular disease worldwide were attributable to sugary drinks. This would represent one in 10 new cases of type 2 diabetes and one in 30 new cases of cardiovascular disease. The study found the highest proportion in sub-Saharan Africa, Latin America and the Caribbean. As for individual countries, Colombia, Mexico and South Africa were particularly affected. According to the study, the more countries develop and incomes increase, the more accessible and desirable sugary drinks become. More thirst for sweet drinks For Germany, the study shows only a slight increase in diabetes deaths per million inhabitants between 1990 and 2020 attributable to the consumption of sugary drinks, compared to other countries. Regarding deaths from cardiovascular diseases, a decrease is even observed, as in the US and Great Britain. According to the researchers’ data, almost 650 milliliters – or two large glasses – of these drinks were consumed weekly in Germany in 2020. This places Germany in the middle of the list of the 30 most populous countries among those studied. However, figures from the Economic Association of Non-Alcoholic Beverages (wafg) for 2023 suggest that soft drink consumption has increased again in the country. Demand for a “soda tax” As the authors themselves write, although their estimates are based on the best available data and educated guesses, they cannot provide evidence of cause and effect. Additionally, data for some countries is incomplete. The research team also emphasizes that sugary drinks are digested quickly and raise blood sugar levels without having nutritional value. Regular consumption leads to weight gain, insulin resistance and various metabolic problems related to type 2 diabetes and heart disease, two of the most common causes of death in the world. Scientists demand, among other things, health campaigns, stricter rules for advertising such drinks and tax measures. A “soft drinks tax” already exists in many countries, including Great Britain since 2018: this applies at the threshold of five grams of sugar per 100 milliliters. Manufacturers must then pay 18 pence (21 cents) per liter, and for 8 grams of sugar or more per 100 milliliters, 24 pence (28 cents) per liter applies. Since then, not only has consumption decreased, but manufacturers have also reduced the sugar content. Also in Germany, consumer advocates and health experts regularly demand such a tax, although so far without success. FEW (dpa, Nature Medicine) Keep reading: * More affordable insulin in New York starting in 2025 * How much fruit can a person with diabetes eat? * 3 Harvard recommendations for diabetics who want to lose weight

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