The ugliest and most hated building in Paris is its only skyscraper. Since they cannot demolish it, they have come up with another solution: make it invisible.

For more than half a century, the Paris skyline has remained practically frozen. You may not have realized it, but in the historic center practically no building can exceed seven floors. This norm was born after a controversial construction of the seventies that provoked such public rejection that it changed forever the urban rules of the city. Today, that architectural experiment is once again at the center of the debate. And they have found a solution. The tower that should never have existed. In a city famous for its uniform horizon of six or seven-story stone buildings, the dark silhouette of the Montparnasse Tower It has been breaking the visual harmony of Paris for more than 50 years. Inaugurated in 1973 with 59 plants and nearly 210 meters high, the mass was born as a symbol of progress in a capital that was trying to modernize after the post-war period and transform the deteriorated Montparnasse neighborhood into a business district. The project had the political support of President Georges Pompidou and the Minister of Culture André Malraux, and had to demonstrate that the city could hug “the modernity of electricity”, fast trains and telecommunications. However, the result was an enormous monolith of dark brown steel and glass that stood out brutally above the urban fabric of the 19th century, almost immediately becoming the building most hated in the capital. Aging too quickly. As usually happens in hyperbolic projects that do not end well, the problem started even before that the tower was finished. The plan had been conceived in the fifties, but could not be started until the end of the sixties due to lack of technology, money and experience to build a skyscraper of those dimensions in Europe. When it was finally built, its late modernist aesthetic already seemed dated, and its dark color (compared by some critics to a nicotine stain) contrasted violently with classical Parisian architecture. It almost instantly became a crooked line of the capital. The black sheep. The public reaction was so negative that just four years after its inauguration, the City Council prohibited building buildings of more than seven floors in the city center, pushing out the skyscrapers towards the business district of La Défense. Since then, the tower has remained an urban anomaly or, if you will, a reminder to avoid: the only skyscraper in historic Paris. The most repudiated building in the most photographed city. Over the decades, many controversial buildings in Paris ended up being accepted and even lovedfrom the Eiffel Tower itself to the Louvre pyramid or the Pompidou Center. The Montparnasse Tower, on the other hand, never achieved reconcile with the Parisians. Jokes about its presence became part of popular culture: many say that the best view of Paris is from your viewpoint because it is the only place from which the tower cannot be seen. Others describe it as the box in which the Eiffel Tower arrived packaged. Even local politicians have called the building of “urban catastrophe”and for years proposals arose to tear it down completely. However, despite widespread rejection, the skyscraper has also maintained a curious cultural life. For example, the famous “French Spiderman” Alain Robert climbed the towerand has also appeared in movies and continues to attract tourists who climb to its observation platform to contemplate the city. An impossible demolition. You may be thinking about it. If Paris hates its own creation, why the hell hasn’t it been knocked down? As tempting as the idea of ​​removing the tower from the Paris skyline is for many, tearing it down was never an option. a realistic option. The reason? The building still houses offices, has a huge commercial infrastructure at its base and its demolition would involve a gigantic cost in addition to enormous logistical and environmental problems. Even those who would like to see it disappear acknowledge that it would be financially unviable. The tower is too big, too complex and too integrated into the neighborhood to simply erase it from the map. This reality forced the city and the promoters to look for an alternative solution: If the most hated skyscraper in Paris could not be destroyed, we would have to try to transform it. EITHER directly delete it. The solution: make it disappear. From this paradox was born one of the most ambitious urban renewal projects in the city. Because the strategy is not to demolish the Montparnasse Tower, but to radically alter your appearance so that, in essence, it is not “seen” and stops dominating the Parisian horizon. The plan, promoted by a consortium of French architects and accompanied by the remodeling of the surroundings designed by Renzo Pianoaims to replace the dark façade with a kind transparent crystal leather crossed by garden terraces, balconies and vertical gardens that visually fragment the volume of the building. The idea is quite clear: lighten its presence to the point that the gigantic brown block stop imposing yourself about him skyline. A “trick” worth 700 million. The transformation of the tower and the entire urban complex that surrounds it will exceed 700 million of euros and aims to convert a degraded environment (marked by an almost abandoned shopping center and an unwelcoming concrete platform) into an open space with squares, pedestrian walkways, green areas and new connections with the neighborhood. In this way, the tower will retain its structure original plan to reduce carbon emissions during construction, will incorporate more efficient energy technologies and add high-rise gardens and a rooftop greenhouse. The project has been caught for years between political debates, neighborhood concerns and architectural discussions, but the closure of the building to evict the tenants now opens the door to start of works. The strange fate of the Montparnasse mass. In short, more than fifty years after that giddy inauguration, the Montparnasse Tower is still being an anomaly repudiated in the city that banned skyscrapers after their construction. Paradoxically, that same singularity has also turned it into a species of unintentional icon … Read more

make Tesla the most hated electric car manufacturer

Until a few months ago, Tesla was considered one of the most admired and innovative companies in the automotive industry, highlighting among the brands preferred by consumers. However, a Recent study It shows a radical change in the public perception of the brand that reveals that Tesla has become the manufacturer of electric vehicles most hated by consumers. Something that I would explain the fall in the delivery of vehicles of 14% that Tesla has registered In your second quarter accounts. They are not cars, it is their brand. This change in consumers’ opinion is largely linked to consumer’s fed up for constants Failure promises of the brand regarding functions such as FSD (Full Self-Driving) and, above all, to Elon Musk’s political role. The study ‘Electric vehicle intelligence report’which survey more than 8,000 people in spring and summer of 2025, has revealed that Tesla occupies the last position of popularity in a list of 19 manufacturers of electric vehicles. 39% of respondents have a negative opinion about the brand, a percentage that exceeds that of other electric car manufacturers such as General Motors, Kia or Ford, who share only 13% of negative perception each. Buyers have lost their trust. The report indicates that “Tesla’s brand reputation continues in Declive. The industry leader remains in serious Consumer problemsas demonstrated by the lowest positive net perception (-13) registered in our data to date, as well as the highest total percentage of distrust (48%) and the lowest intensity of trust (-19) among all brands of electric vehicles surveyed. “ In this context, no matter if Tesla builds tomorrow the Best market electric carif it does not come back to Gain trust of its potential buyers. Tesla is not interested. The report highlights the skepticism of consumers towards the proposals of the brand fruit of the unfulfilled promises that your CEO He has been doing for decades and have not yet materialized. The result no longer shows interest in Brand news. When asking the participants for the new Robotaxi service That the brand is testing in Austin, most respondents initially did not know the service. After reading An informative article Posted in The Wall Street Journal50% expressed rejection of service use and 53% were concerned about Your safety and reliabilityafter the Mortal accidents with autopilot and that they are taking the company before the courts. A turning point. According to The annual survey Harris poll 100 axios, in 2021 Tesla enjoyed An enviable reputationrecognized as the ninth brand most appreciated by the American public. This remained well into 2024, at which time it fell to 65th of 100, coinciding with the political positioning of Elon Musk when he announced that he would support the Donald Trump’s candidacy. From that moment on, Tesla’s popularity did nothing but fall. After the role of Musk at the head of Doge’s cuts, Tesla’s reputation has not stopped down and is now in 95 of 100. Spacex starred in a similar decline. Not only consumers, but also shareholders. The report also asked Tesla’s shareholders, revealing that 61% of participants want Elon Musk Stop getting involved in politics and concentrate on the direction of the company. 51% of Tesla surveyed shareholders want Musk to spend more time to Tesla. When asking them about Musk’s political role, 12% ensures that they prefer to remain involved in government activities, while 43% consider that Your Doge departure It was positive for Tesla. In Xataka | The return to Elon Musk’s policy has been very celebrated by Tesla investors. For investors to losses, of course Image | Flickr (Gage Skidmore), Unspash (Dmitry Novikov)

These are the most loved and hated millionaires, explained in a graphic

The most famous billionaires are not just business leaders, they have also become In media figures. Names that resonate in all homes and even influence In the political sphere. But there is something that clearly differentiates them: not all of them enjoy the sympathy of 99% of the world population that is not millionaire. While some generate admiration and respectothers generate very obvious opinions and levels of distrust and rejection. A survey Made by Reuters and Ipsos He asked 4415 American adults his opinion about some of the most outstanding millionaires of the Forbes Millionaires List. Some showed favorable opinions about them, others clearly unfavorable and others simply shrug because they had no idea who those gentlemen were. The portal Visualcapitalist He has collected all this data and has represented them in a much more enlightening graph that shows that, Being rich and famous does not guarantee to be popular Among your neighbors and countrymen. Warren Buffett and Bill Gates: Population favorites The Nonagenarian Inverter Warren Buffett, known as the “Oracle of Omaha”, leads the list of billionaires with greater popularity In the United States. His Austera and close personalityhas made 52% of the interviewees have a favorable opinion about the veteran millionaire. Only 26% of those who recognized him showed a negative opinion about him, and 18% recognized not knowing who that person was, despite having the fifth greatest fortune in the world. Buffett has been able to win the support of society Thanks to your simple lifestyle, your responsible investment approach and your commitment to philanthropy. Despite its imposing fortune of 165 billion dollars, its image transmits humility and common sensewhich makes it a reference well seen by many. For its part, Bill Gates is the great surprise of the table, occupying second place in terms of popularity, with 49% positive opinions. This perception has improved significantly from Gates left Microsoft’s direction And he put all his endeavor in philanthropy Through the Gates Foundation. However, with 43% of unfavorable opinions, its rejection index remains elevated. Gates has managed to position himself as a leader who seeks global solutions for problems Like public health and Climate changebut those causes have also put him in the spotlight of conspiracy theories The most diverse. That has made Microsoft the founder loved and hated almost in equal parts. For better or worse, Gates is one of the most popular millionaires in the world. Only 5% of the interviewees claimed not to know who that man was who claimed to have a assets of 108,000 million dollars. Musk, Zuckerberg and Bezos: Famous, but hated Despite being in the top 3 ofThe greatest fortunes in the world According to the Forbes list, Elon Musk, Jeff Bezos and Mark Zuckerberg face the challenge of being widely recognized, but very little dear. You can’t have everything. Elon Musk, with a fortune of 357,000 million dollars, has 39% favorable opinions. However, your participation in the Government Efficiency Department (Doge), in charge of saying goodbye hundreds of thousands of federal officials have won all A animated wave that has left him with 55% of unfavorable opinions. However, Musk is not the only one has not managed to connect With public opinion. Jeff Bezos also records 55% of unfavorable opinions in the survey. Unlike Musk, Bezos only awakens sympathies between 29% of respondents. The rest of the interviewees missing to complete 100% of the bar of Bezos sympathies and hatred I simply did not know who it was, although most likely they have ever bought in their online store or seen a series on their video platform. In the case of Mark Zuckerberg, the figures are not encouraging. Despite having experienced A complete image change To tune with the rest of the members of his generation, the founder of Facebook stands as the billionaire with the highest percentage of rejection of the list. His image has been damaged by scandals related to Users privacy and the Influence of social networks In society, which has made its popularity fall leaving 64% of unfavorable opinions. Definitely, Mark Zuckerberg doesn’t like. Millionaires that neither fu nor fa Despite being key figures in the technological world, billionaires such as Steve Ballmer, former Microsoft ex-care; Larry Ellison, founder of Oracle; And the co -founders of Google, Larry Page and Serguéi Brin, are not as recognized by the general public as Elon Musk or Bill Gates. In fact, 65% of respondents He doesn’t know Steve Ballmerwhile Page and Brin They could walk quietly through a shopping center and 69% and 72% respectively of the people with whom they were crossed would not recognize them. However, among those who do recognize them, the perception is very divided. For example, Larry Ellison has only 13% of favorable opinions, while Steve Ballmer has a modest 16%. It is probably because they have not seen their Microsoft marketing campaigns in the 90s. This contrast shows that, although They founded influential companies And their contributions have revolutionized entire sectors, the lack of media exposure and polarization in public opinion makes them less relevant characters at the popular level. Reuters data reveal that the perception that Americans have about their richest billionaires not only depends on the size of their fortunes or that of their companies, but also measured by their personal decisions. On the other hand, those who maintain a low profile, such as Larry Page, Serguéi Brin and Larry Ellison, seem to live in a limbo of popularity, in which they can enjoy all the Advantages of being centimillonario, Without the inconveniences of being so recognizable like Elon Musk or Bill Gates. In Xataka | They are founders and ultra -ups, but they have not always driven luxury supercoches: a review of the cars of the Tech millionaires In Xataka | How much money you need to be among the richest 1% in SpainHow much money you need to be among the richest 1%in Spain Image | VisualcapitalistFlickr (Billionaires Success)

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