How to cover the sun became more aspirational than tan

For decades, summer was summed up in suns, forgotten sunscreen at the bottom of the bag and the eternal search for golden tan. But something has changed in recent years. While some people continue to bet on the Caribbean tone at any cost, a new trend has gained ground: covering the sun almost completely, until the solar phobia is touched. And although it can sound new in the West, in Asia it is not unusual. The ideal of clear skin. While in the West we obsess for decades with achieving a “healthy” tan – a term that, According to dermatologists such as Dr. José María Ricartit is still an oxymoron -, in much of Asia the approach has been another: covering itself. In countries like China or South Korea, protecting from the sun is not a trend, it is a norm. The beauty ideal is associated with clear, uniform skin, without spots, because a culture has been fed where perfect skin is status symbol. Recently, As reported by the South China Morning Postyouth of regions such as Fujian and Sichuan have taken this obsession to the extreme, using makeshift masks with cabbage leaves the size of an entire face. Beyond satire or aesthetics, priority is clear: avoid any effect of the sun on the skin. A phobia that reaches the West. Now, this fear of the sun expands. In the West, the minimalist bikini is being replaced by garments with UV protection and hats the size of an umbrella. According to The Wall Street Journalcelebrities such as Anne Hathaway, Halle Berry or Michelle Monaghan have been seen on vacation dressed in whole -body swimsuits, long -sleeved shirts and accessories designed to cover up to the last centimeter of leather. It is not a matter of modesty: it is prevention. In Spain, for example, actress Miriam Giovanelli has become one of the most visible voices In campaigns such as World Leather Cancer Day Of the international dermatological clinic, remembering that photoprotection is not just summer thing. In the words of Caroline Goldfarb, screenwriter and founder of Fishwife, collected by WSJ: “I have investigated the Burkinis, they are incredibly elegant. Muslim designers are icons of total coverage.” For many women like her, this hyperprotection is not a whim, but a way of fighting premature aging and skin cancer. Besides, According to Cleveland Clinicclothing with sun protection (UPF) blocks much more UV radiation than a common shirt. Of course, not every garment is worth: dermatologists recommend fabrics with UPF 50+, of closed plot, synthetic and in dark tones. But why? This phenomenon does not arise from nothing. As The dermatologist Amy Wechsler has explained in WSJmany women who invest in Cosmetic procedures —Theses, peels or rejuvenating sera – they also seek to protect that investment with UPF clothes, hats and glasses. It is part of the new self -care ritual: it is not only about looking good, but also being “intact.” This aesthetic obsession is not new, but it has intensified with the culture of collagen, filters and boom of the K-Beauty. As we have already written in Xatakawhat was previously sun cream, now is collagen dust, salmon DNA injection or facial analysis with AI. The implicit message: Aging is wrong. Covering from the sun may seem like a health gesture, but does not escape that logic. Isn’t it exaggerated? Solar prevention is important, but some experts already warn of excesses. Jennifer Chwalek, Dermatologist from UniDanderm, has warned in the WSJ On the risks of a total avoidance of the sun, such as vitamin D. deficiency Charlotte Palermino, aestheticist and founder of Dieux, ironized: “I don’t want to end like Gollum, with rickets.” Take care of yourself. Isolate yourself from the sun as if it were nuclear radiation, maybe not. An more symptom of aesthetic pressure? The sun has been demonized, but the context matters. According to the SAFE study79% of adults and 74% of Spanish children are exposed to the Sun in the most dangerous hours (11:00 to 17:00), and only 39.7% reaplies sunscreen every two hours. Protection is necessary, yes. But it is also to educate in its responsible use, without falling into fear or social pressure. As The dermatologist Amy Wechsler to WSJ has commentedmany patients who spend on cosmetic treatments also wear UPF clothes to “protect investment.” And it is that youth has become a mandate. From South Korea, where aesthetic tourism lives an unprecedented boom, to collagen fever in the West, the pressure to “look good” has fed a constant aesthetic anxiety. Between the sun and the mirror. From Korea to California, from collagen in coffee to the design burkini, what is at stake is not only the skin, but the time. We cover ourselves to take care of ourselves, yes, but also to continue looking young. The challenge is not just to avoid spots: it is to assume that the sun and wrinkles are part of life. Image | Pexels Xataka | The summers are so short in Finland that he has accepted a guest to enjoy the beaches: kilos of poop

There was a day when getting on a plane was beautiful, comfortable and aspirational. Today most already hates it

Flying is fascinating. Or it was. Get on the plane, look for the seat and check with illusion that it has a window. A slight tingling when the route starts towards the track. The tremendous push against the seat at the time of accelerating. The incoherent feeling of ungravation when gaining height and we feel pressured against the bottom of the seat. The notice that we can take off our belt and yes, make sure that, mysteriously, we are flying. A formidable trip. I remember my first plane trip. With illusion, with nervousness. But everything changes when, due to the circumstances of life, the plane ceases to be something exceptional and becomes a more or less usual means of transport. Or when you arrive at the airport and check the huge tail with horror to pass a police control that, fortunately, It should be simplified very soon. Or when you discover that you measure more than 1.70 meters and enter the seat becomes an exercise in contortionism. Or when your look visualizes in the poster that the flight is delayed. Or when that little bridge getaway falls apart by an unforeseen cancellation. Or when you reach the destination and you have the keys and wallet at hand, but the suitcase has been lost along the way. Or when … A blow of reality. We have gone from seeing the plane as a luxury transport and associating it with an attractive and unique experience to pray because nothing happens if we have to take one. In 1951, Iberia flew for the first time to New York. On its website We can read how “a select chefs group prepared each meal, poured syrup on the cakes and prepared the trays that would then serve passengers aboard the Iberia airplanes.” There was no trace of huge queues before climbing the plane, from the distinction of passengers in four groups, “that suitcase does not enter” because it measures two and a half centimeters more than expected or charging significant amounts for choosing a seat. In the 50s in Iberia, “only the plane receives more attention than you.” They are not just sensations. It is not only a matter of sensations. Passengers begin to be really fed up with companies’s practices. In Financial Times They give as an example an American passenger who travels regularly with Southwest Airlines. In his five annual trips to the same destination he lived delays, cancellations for various reasons and even loss of the suitcase. It is not an isolated case. For the first time in more than a decade, the negative perception of flights exceeds the positive. In the United States, the fourth part of the 2022 flights were delayed or canceled and only in October the United States Department of Transportation registered 3,000 complaints of users, five times more than in 2019. Two hours. And 10,800 canceled flights. This was the result of a problem in the software of the Federal Aviation Administration of the United States that forced to leave on land all the air paths of the country for a couple of hours. 120 minutes that, as proven, wreaked havoc in the country with greater air traffic of the world. It is calculated which in 2019 traveled 925,500,000 passengers. With data from 2022, the United States is the country that has the most airports in the world. Its enormous distances and the absence of any type of commitment to the train as an alternative medium has caused that last year it will be counted until 16,890 airports. The second country is Brazil, with 4,093. The most recent data in Spain are from 2013, but then added only 150 facilities of this type. A funnel. One of the problems that indicate in the Financial Times article is the lack of workers. Coronavirus pandemia had cleaned, more or lessthe sky of airplanes. The increase in remote meetings caused many companies to ensure Bloomberg That the business trips had ended. But nothing is further from reality. Withdrawal restrictions, The number of trips has firmed again. While Airbus and Boeing thousands of millions are distributed in aircraft purchases, Pilots are missing. Many. In the United States alone, 8,000 new employees are necessary. By 2032 a world scarcity is expected of up to 32,000 pilots. And not just pilots. But pilot scarcity is not the only one that is causing delays, cancellations and generalized discomfort in travelers. In our country we know that traveling on vacation is synonymous with risk. The strikes of land workers, cabin staff and pilots have become generalized in summer and Christmas. The workers of the airlines generally denounce too much work at work for a lack of employees that crawls from the toughest months of the confinements by the COVID-19. It is estimated that those days said goodbye to 191,000 workers in airports and airlines. Photo | Carlos Coronado In Xataka | We have been binding to the suitcases to identify them at the airport for years. Your employees warn that it is a bad idea In Xataka | Naples Airport has rejected a Boeing 787 with 200 passengers on board for a single reason: two meters long

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