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Harry, Albert, Sam and Jack, all brothers, decided to open their first movie theater in Pennsylvania in 1903. Considering that the movie industry was in its infancy at the time, the bet was risky. Those brothers ended up being the most famous in that industryand in fact they made it clear in the name of their company: Warner Bros. They would soon buy more theaters and, over time, discover that distribution was important, but content was even more important. They ended up becoming a film producer that managed to be a pioneer with the famous ‘The Jazz Singer’, the first talking film. More films would arrive, and a 1948 ruling in the US meant that she and other production companies had to dedicate themselves only to generating content. It wasn’t a bad deal, and for more than a century the film industry has done really well and has strengthened that idea that content is king. Netflix also discovered it over time. Although it was also born focusing on distribution – with its famous DVD rental service by mail – its leap into the world of streaming caused it to even take steps from Warner Bros. and decide to create its own content. This is how series like ‘House of Cards’ or ‘Stranger Things’ were born, which have turned it into a true steamroller in the field of audiovisual content. So much so that after more than 100 years without major changes, Netflix could fully enter the “traditional” industry if he manages to buy Warner Bros.. The recent offer to have options to get ahead, but everything is to be decided. What is clear is that if that happens there will be a change of direction in this gigantic industry. We talked about all this in the last installment of Crossover, we hope you enjoy it! On YouTube | Crossover In Xataka | Netflix promised them very happy with their huge purchase of Warner. Until Paramount and Saudi Arabia appeared