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YouTube turns twenty years old and does so exhibiting some data that proclaim its domination of the audiovisual panorama. We are not talking about the social network most seen and followed by the world: it is that the platform owned by Google is about to advance giants like Disney. At least if we attend to the forecasts of the firm specialized in Moffettnathanson market analysis.
A juicy 2024. What we know so far, According to the prestigious moffettnathansonIt is that YouTube has become 2024 in the second largest company specialized in audiovisual content, with revenues of more than 54,000 million dollars. In front of her is only Disney, to which YouTube will advance in 2025 if two premises are fulfilled: that YouTube does not stop its current upward rate of income and that we only have audiovisual income (excluding other businesses, as thematic parks) of Disney.
In what does win. Although in terms of YouTube benefits, the second place has, there are other aspects in which it is number one. For example, in February 2025, YouTube became, According to Nielsenat the largest -added television content source in the US. He left giants like Disney itself, in addition to Netflix, Fox, Paramount, Warner or Universal. And that renouncing to become a Netflix overflowing with its own content, that is, all based on licenses from other channels and what the content creators generate.
YouTube is an essential property for Google: according to the estimate of Moffetnathanson, it could have a value of between 475,000 and 550,000 million dollars, that is, 30% of Alphabet’s total valuethe conglomerate that Google has.
The youtube theme TV. Although it is only available in the United States, YouTube TV has become The largest live television service Distributed by the Internet of the country, with 8 million subscribers. It also offers content on demand, and includes programming of ABC, NBC, CBS or FOX, which makes Google proposal especially powerful in sport and news.
Payment YouTube. To this are added other types of subscriptions such as the streaming of music YouTube Music and Youtube premium that among other things allows you to watch videos without ads. This same month, YouTube talked about 125 million subscribers in these two servicesMusic and Premium. It is a spectacular rise since April 2024, where it had 100 million subscribers. The spectacular income of the platform comes from both these two payment formats and TV YouTube, and according to Moffettnathanson, it still has a margin of growth when it enters the market of the market streaming on demand.
The advertising business. YouTube It has also confirmed That television screen consumption has surpassed the mobile, in a seemingly counterintuitive growth but that makes two things clear. First, that advertising remains an ingredient of the business that YouTube will continue to take care (36,000 million in benefits in 2024); And second, that it is clear who their next rivals are: Netflix, Disney+ or Prime Video, once he has left behind his attempts to become a social network of short -style videos Instagram or Tiktok.
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