OpenAI has eliminated the need to register to use the chatgpt web search, allowing any user to access their service directly. It is a movement that eliminates friction and democratizes access to its conversational search technology, which was already free. EITHER Freemium.
If a few months ago OpenAi allowed the basic version of Chatgpt without registration, now this extends to Your own search engine.
The context. This step is part of a broader strategy that we already anticipate: OpenAI wants to become the new Google. The company is transforming from a non -profit research laboratory to a technological giant who aspires to redefine our way of accessing the information.
For more than two decades, Google has been almost exclusively our access door to knowledge and information, but Chatgpt’s emergence endangers its position. And in OpenAi they are aware of it.
Between bambalins. The company is making a massive investment in infrastructure, building its own data centers in the United States and developing an AI -based search engine. All this while assume losses that exceed 5,000 million dollars annually.
The growth potential is enormous: if you no longer need to register to search, it is much faster and more inertial to use it as a Google replacement.
Turning point. The elimination of the mandatory registration arrives at a very specific time for OpenAI: it has reached 150,000 million dollars of valuation, and wants to reach 1,000 million users in 2025.
That goal would place him at the level of technology giants, and hence a part, surely, the motivation of this movement: reach more people and eliminate friction.
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