As every summer, aesthetic pressure marks the pattern again, and this year social networks have found a new goal: the flat belly. Although it seemed that the ideal of the perfect body It was fadingthe viral content has demonstrated otherwise
Social networks mark the pattern. A movement It has emerged under the name of “average complexion”. In many videos It can be observed To people, mostly women, showing their body under the pretext of being “neither skinny nor fat”, thus perpetuating unrealistic beauty standards. Influencers Like Carla Flila They have pointed out That this type of content “only generates unnecessary insecurities” by promoting a standard that, far from being inclusive, continues to be exclusive and harmful.
Beyond Trend. This phenomenon is nothing more than the tip of the iceberg, since There are many other videos how to “deflate the belly” or “routines to have flat belly.” In them you can visualize express exercises, miraculous diets and advice without scientific basis. All for the insatiable search for an ideal of beauty: the flat belly.
Deeper. But what seems like a simple aesthetic tendency has deeper repercussions. A study by the University of Malaga analyzed How within the apparently harmless content you can find publications that actively encourage eating disorders. This duality has highlighted how difficult it can be to distinguish between content that simply promotes exercise and one that, under the disguise of healthy recommendations, encourages dangerous food behaviors. In addition, other research published in Behavioral Psychology showed How brief exposure to representative images of the ideal of thinness has a negative effect on the self -esteem of the participants, increasing anxiety.
A persistent stigma. And if the discourse in networks reinforces little inclusive standards, Gordophobia continues to feed body dissatisfaction from another front. A recent UNIR report entitled “Between the healthy and the cult of the body”He revealed that 43.8 % of the boys and 34.7 % of the girls have high levels of Gordophobia. In fact, such as They have detailed In CTXT, Gordophobia is not an isolated prejudice, but a tool that keeps people in a state of constant body dissatisfaction, promoting harmful behaviors for physical and mental health.
An endless cycle. This aesthetic pressure is not a new phenomenon. For centuries, the bodies have been molded and controlled by the prevailing aesthetic ideals. The idea of a flat belly in the most recent history began in the nineteenth century, when women They were pushed To use Corsés to get the iconic “Wasp waist”, a symbol of femininity that deformed its ribs and hindered breathing. Almost arriving at this century, in the 90s and early 2000s, the beauty ideal turned towards extreme thinness, popularized by models such as Kate Moss and the call “Heroin Chic“Today, social networks have taken over, perpetuating that cycle of unattainable standards that transform bodies into shaped objects.
Outside the networks. Aesthetic standards seem to take another way again, have we returned 20 years ago? The issue is that after a parenthesis in the 2010 decade marked by the rise of movement “POSITIVE BODY“, which included a diversity of bodies, now fashion derives Towards extreme thinness. With the reappearance of the Victoria’s Secret parade, which has bet again by hyperdelled models after years of criticism for their lack of diversity, as well as The reintroduction Of aesthetics and 2k in haute couture brands, they make it clear where the aesthetics wants to return. While social networks continue to amplify these restrictive canons, it is worth asking what will be the impact on the mental and physical health of those who are dragged to pursue unattainable aesthetic standards.
Image | Cyril A. and Tiktok
GIPHY App Key not set. Please check settings