Public opinion continues to hate him the same

In 2024, a renewed Mark Zuckerberg surprised his own and strangers with A new style when dressing . Facebook’s founding millionaire left behind its boring uniforms Diaries formed by a Texan and Gray T -shirt, and bet on a more “bad” style with gold chains to the neck, shirts with Roman dates and ruffled hair.

Nevertheless, A study Pew Research Center has revealed that all Mark Zuckerberg’s efforts to update his appearance and approach the younger audience have been in vain. The public continues to have a negative perception of him, even much more than other millionaires such as Elon Musk that, due toHis new political facet with Trumpthey are more likely to generate negative opinions.

The “unpopularity” of the millionaires. According to a survey conducted to 5,086 American adults After Donald Trump’s investiture67% of the participants claimed to have a negative opinion about Zuckerberg, exceeding 57% who stated to have an unfavorable opinion about Elon Musk having become The right hand of the president.

Although it may seem incredible, 6% of respondents had never heard of Mark Zuckerberg, and 3% did not know who Elon Musk was, although after the stir His role in Doge, this percentage is likely to be lower at the moment.

Both millionaires have been the subject of controversy since Trump won the elections in November 2024. Musk went from be the main donor From Trump to the executing arm of his policies of Administration personnel cutwhile Zuckerberg took a 180º turn in the Business culture target towards a “more masculine energy“

Partisan differences. Pew Research data suggests that opinions on these technological leaders vary according to the political affiliation of respondents. In this sense, it is evident that the political positioning of Elon Musk conditions the opinion of him based on his political ideology.

Thus, 85% of Democratic Democrats or supporters have a negative vision of Elon Musk, while 73% of Republican Republicans see it favorably.

However, the rejection of the public figure of Mark Zuckerberg is more homogeneous on both sides of the political arch. The data show that 76% of the surveyed supporters of the Democrats, and 60% of the Republicans, express an unfavorable opinion about the Facebook founder.

The CEO as a company’s referent. Despite Zuckerberg’s attempts for improving your public imageincluding a radical change of appearance and a growing interest in fashion, these efforts do not seem to have had a positive impact on public opinion, which still does not feel attracted to the Meta CEO.

One of the reasons for that rejection of what is popularly known as “Zuckissance“(Combination of Renaissance and Zuckerberg) can be the imposture of this new” updated “style of the Meta CEO so that it personalizes what the company wants to convey. Something that people have received as the nth Marketing campaign of goal to renew their flow of users.

A redesigned CEO. Peter Thiel, founder of PayPal with Elon Musk and one of Silicon Valley’s most influential voices, is also one of Mark Zuckerberg’s main mentors. In one Postados chainSent in January 2020, Thiel and the Meta team outlined How the CEO should be shown of a company as a goal to attract new generations to the same networks that use their grandparents. “There is a distinction between the company and I. While our company has a special role in the life of this generation, this is likely to be particularly important for the way I present myself, because I am the best known person of my generation” , Zuckerberg wrote in those emails.

Far from being spontaneous or fruit of the personality of Mark Zuckerberg, the change of style that has been experienced is a movement calculated from the Meta Board of Directors, and this has been perceived by public opinion.

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Image | Goal, dvidshub (Trevor Cokley)