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almost everything to less than 1 euro

That the purchase basket It has become more expensive In recent years it is no secret. Consumers seek to save Comparing prices and sometimes moving away from cities to go to surfaces where they have more affordable products. This is what is happening with this 30 kilometers from Madrid after a Video on Tiktok.

Low prices. “The cheapest supermarket in Madrid. Almost everything to less 1 euro.” Thus begins the video that has been viralized in question (although There are more). In it, the creator shows us many products that cost less than 1 euro, from melons, watermelons, tuna cans and cleaning products. To olive oil, One of the most expensive productsit costs only 3.39 euros. The paste: it is about 40 minutes by car from the center of Madrid, but that has not prevented many Madrid people from leaving the road to save a little.

How do they. The supermarket is called Mermax and has two headquarters in Madrid, one in Griñón and one in Meco, although it is that of Griñón that is mentioned most in social networks. According to The Spanishbelong to the supermarket group the point and, to get those low prices in first brands, they use a wholesale sale model without intermediaries. “It’s like an autonomous cash & carry, but without having a card,” says Cintia Ramiro in his video. In Google’s reviews we see Some comments which says there are also products with next expiration date.

Divided opinions. Diving through Google’s reviews we find comments of all kinds. Many Good prices stand outbut others They don’t see it so cheap. In the videos it may seem that all products are worth less than 1 euro, but the comments are intuited that they are only some offers. There are also several clients who point to It is not worth going so farsome even call it “misleading advertising

Influencers Low-Cost. Inflation has made Fill the purchase basket costs more and more. In social networks we find all kinds of tricks and advice to save everything possible, even influencers whose content is focused on maximum savings. This is the case of @diaryofacheapskate (Translated would be “Diary of a tacaña”), an influencer who tells how he managed to pay the mortgage at 32 with tricks such as diluting the milk and never wasting anything, even what has already expired.

There is an undisputed leader. Although they arise supermarkets that presume to be cheaper As Mermax, the reality is that they have few already often are only in a very specific area. In Spain there is a supermarket chain that overwhelms And it has stores throughout the country. We talk about Mercadona, which has a 26.7% market share, far ahead of the second since Carrefour occupies with 9.2%. In addition, almost all Spaniards (93%) have ever bought in a supermarket in the Juan Roig chain.

Images | Mermax in Tiktok

In Xataka | The psychology of spending little money: the best tricks to save endorsed by science


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