In London more and more people lose money when they sell their house. The question is whether it is the canary in Europe’s mine

Located north of the Thames, Tower Hamlets is one of the districts most emblematic from London. In fact, it covers a large part of the East End, the historic center of the capital. For years (like most of the city) it also represented something else: a juicy market for those who wanted to invest in housing and achieve high returns. Not anymore. In 2025 about 30% Of the owners who got rid of their homes in that neighborhood (mostly apartments) had to do so for less money than they paid at the time.

And it’s not just something that happens in Tower Hamlets.

What has happened? That in London housing is no longer an infallible business. This is suggested at least by the latest study published by Hamptons, which reveals that in 2025 Londoners were the Britons most likely to lose money from the sale of their properties. Even more than its neighbors in the northeast of the United Kingdom, who have spent years leading the ranking.

“Rising London house prices are no longer the safe bet they once seemed,” concludes the report, which is supported by the Property Registry.

What do the figures say? that last year 14.8% of people Those who sold their home in London did so for less money than they originally paid. It may seem like a modest percentage, but it is striking for several reasons. To begin with because it is the largest in the entire United Kingdom.

The national average is 8.7% and there are British regions where this indicator is much lower, such as Wales (6.2%), East Midlands (6.7%) or West Midlands (6.9%). London has effectively ousted Nort Easth, which had dominated the sales ranking with losses for the last decade.

Is Tower Hamlets a unique case? No. Tower Hamlets is the London district where the trend is best appreciated, but is not the only one in which a significant proportion of homeowners (28.2%) have lost money by getting rid of their homes. In the City, 26.2% of sellers closed transactions in “red numbers”, in Kensington & Chelsea 22.4%, in Westminster 22.1% and in Hammersmith & Fulham 20.8%. Curiously, in the cheapest district of London, Barking & Dagenham, only that indicator is much lower: 5.3%.

“In some cases, even homeowners who bought a decade ago risk getting back less than they paid, something almost unthinkable in 2015. And for many the sums are small,” the study insists. “In the coming years it is likely that more sellers will have missed out on the price boom that London experienced between 2012 and 2016, as they bought at the peak of the market.”

Is there more data? Yes. The Hamptons report raises some interesting ideas. For example, most of the sales with losses (close to 90%) were carried out by apartments. If we talk about houses, the photo is somewhat different.

Hamptons technicians recognize that in 2025 the average seller in London pocketed 172,500 pounds more than what they originally paid when purchasing their home, but they insist on the increase in sales at a loss: if in 2019 they represented 5.9%, in 2025 “red” operations already represented 14.8%.

Is it the only report? No. Over recent months, more analyzes have been published showing that the London property market is not going through its best moment. There is talk of a price drop of 5.1% at the end of 2025 (which takes the market even further away from the 2022 data) and even from a sluggish prime housing market that will not rise until at least 2028.

“In London, the growth of house prices is no longer a safe bet,” he explains to Financial Times Aneisha Beveridge, Hamptons manager. There is studies which show that prices are declining in half of London’s neighborhoods, leaving a “two-speed” market: that of the most expensive (and volatile) areas and the cheapest, which has demonstrated greater resilience.

In December Bloomberg warned that homes worth more than two million run the risk of depreciating, losing almost 5% of their value in one year.

What is the reason? The big question. When explaining the London trend the analysts they point out several factors. One of the main ones is the regulatory change, marked by the end of discounts to the purchase of housing and a greater penalty for the purchase of second homes and houses as investments. The authorities have also focused on the prime segment, rethinking the status nom-dom for large foreign fortunes and raising local taxes for the most expensive properties.

Added to the above is the influence of Brexit, the exorbitant prices that London reached in 2022 or how difficult it is for families to access the market, partly because the cost of rent neutralizes the ability to save. The question that some are already made is whether London is an isolated case or should be understood as a canary in the mine for other European capitals.

Image | Benjamin Davies (Unsplash)

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