China is eating the European car in front of our eyes. And Spain is serving as advanced

China is flooding Europe with their cars. Electric, hybrid or combustion (one of the Weapons that Chinese companies have To skip them Tariffs imposed by the European Union), China’s arrival cars are making its way to elbow in the main European markets. But there are three in which the penetration is spectacular, so much that of the total of Chinese vehicles enrolled in Europe this year, three countries receive 70% of those registrations.

They are the United Kingdom, Spain and Italy, and China knows that it must continue to tighten.

Evolution. The Schmidt Automotive Research analysts has published a graph in which we can see the evolution of the car registration Chinese in those three markets.

For 2024, six out of ten Chinese cars enrolled in Europe did it in those three countries. United Kingdom and Italy have been hesitant at some times, but in Spain quarter after quarter have grown. During the first period of 2025, however, enrollments grew in the three countries, touching the percentage of 70% of all Chinese cars in Europe. Regarding the total market share, according to Dataforcehave gone from 2.5% in April 2014 to 4.1% in April of this year.

British connection. The British case is curious for several reasons. The first because Chinese companies must Adapt your cars with the right steering wheelsomething unique throughout the European territory. The second is the most important: as the United Kingdom is not part of the European Union, it does not share the tariffs imposed on the Chinese car that have implemented the rest of the countries of the Union.

This allows a more comfortable entry for manufacturers, but from Schmidt they also point out that the British market is, traditionally, less loyal to brands and, therefore, consumers are more open to new brands. This was already seen when they adopted virgin marks in the territory, such as Daewoo or Chevrolet, in the early 2000s.

Spearheads. The proper names are the already known. Byd is betting strongly on expand its vehicle porpholio in our land and wants to become One of the largest fish on the market. MG was one of the best -selling brands and Xpeng He has just landed in the United Kingdom and He already did it in 2024 in Spain. The company plans to be present in 60 countries by the end of 2025 and wants to have a powerful network of dealers to strengthen its positioning.

The Chery group with Momoda and Jaecoo are opening concessionaires, but there are More examples of Chinese companies They are establishing or looking for home to sell their vehicles. But, beware, also to manufacture them.

Strategy. Because that expansion goes beyond bringing vehicles directly from China: it goes to manufacture them on European soil. For several reasons. One is Understand the European uservery different from Chinese in tastes and preferences. Another is better to dodge tariffs.

Spain is an example of how Chinese companies are looking to settle. Cherywhat was made After a long soap opera With the Nissan factory in Barcelona, already manufactures the Ebro S800 on Spanish soil. And they are not just cars factories. Spain is playing for free In the case of tariffs because something as important is played as Iberian pig exports to the Asian giant, and the fruits of that approach to China is the arrival of Investments such as Catl in Aragon to electrify Stellantis vehicles.

Perspective. That in only three countries there are almost 70% of the registrations of all cars that Chinese companies bring to Europe is an extremely relevant fact because it implies that they are the most interested markets and where they can receive the bulk of the strategy for the next months.

It is no longer just that China has huge ships prepared to continue flooding with their cars those territories, but can lead to more strategic alliances and a search for a search for Premium positioning as lever for expansion among other user groups.

Image | Xiaomi EV Factory

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