The judicial and regulatory offensive of the United States against Google marks a new turning point between that country and its great technological ones. The Department of Justice not only seeks symbolic measures, and here it seeks to reconfigure the rules of the game, turning Google into its main objective and an example for the rest of the sector.
The vicious circle of Google. As they point out in The Verge, David Dahlquist, a lawyer of the DOJ, showed in his presentation of the facts how Google benefited from his “vicious circle.” Pay billions of dollars to be the default search engine on virtually everywhere. That leads her to receive more search requests, to have more data, to improve their results, to earn more money and in the end allow to pay more money to further increase that privilege position.
Threats for Google. For the DOJ that is a nightmare, and in the antitrust trial against Google it will be seen whether or not these arguments have consequences for the company. At the moment the government is asking for three important things that could impact Radically on the Google business.
No agreements to place Google by default. The first request of the DOJ is to prevent Google from reaching those agreements to place its search engine as a default option. The clear example of those agreements is the one with Apple, which it supposedly pays of the order of 20,000 million dollars a year so that all iPhone, iPad or Mac have it as a default search engine in Safari. That would turn Apple into a collateral victim of this case of monopoly.
Sell Chrome. It is also considered to force Google to get rid of its browser, Chrome, and sell it. According to Dahlquist, this application represents 35% of search requests and has 4,000 million estimated users. Google states that it is not a business in itself, but to put on sale, it would be a clear objective for other companies. OpenAi has already shown his interestfor example, and It hasn’t been the only. The Duckdugogo responsible assure that Chrome’s value It could be around The 50,000 million dollars.
Bachelor data. The third and final request is especially delicate: it would force Google to license all your search data, from its search index to its results. That would allow anyone to use them to “build their own search engine”, a kind of Google fork. One of Google’s lawyers, John Schmidtlein, explained that this would allow anyone to “cut and paste Google search results and show them as if they were yours.” This lawyer also warned that this could also affect the privacy and safety of users.
Yield years. That would mean that Google would have to give up (putting on sale) that data, which can be seen as something unfair: they have a quarter of a century tracking and organizing the web information, and now they have to license that work? That would open the doors to a brutal competition with companies that could take advantage of all that filtered knowledge by paying for it.
Historical Framework. Although the European Union has been the traditional Némesis of the Big Tech Tech, the United States has also closely watched its large companies. Dismantled The standard oil in 1911 and tried to do the same with Microsoft Two decades ago. Elizabeth Warren, senator who was Presidential candidate In 2020, it has been advocating by Break in pieces to the great American technology companies and made that in part of their presidential campaign. He made an explicit reference to Amazon, Google and Facebook.
The courts, parapet of the pressures. While in the regulatory or legislative areas, the lobby – corporate pressure groups – of the Big Tech can exert their influence more clearly, the thing changes in the judicial field, less permeable to these pressures. In the case of Google, the DOJ even proposes the creation of a technical committee that supervises the fulfillment of the decisions it makes, which would further limit the company’s ability to overcome the restrictions.
In Xataka | Joshua Hoehne | Alex doubt
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