The hardware market in 2026 It’s complicated, no, the following. The memory crisis has caused a domino effect that has made renewing a PC or building it from scratch almost a luxury. Given this situation, AMD has decided that the best attack is a good defense. Its strategy is striking: extend the life of what already works.
difficult times. During the Computex celebration, AMD has made several launches that appeal precisely to that practical and conservative spirit. In fact, there is also a striking commitment to nostalgia and a clear message: if you need to update your PC, there are ways to do it without having to take out a second mortgage.
Nostalgia made processor. To start, AMD has relaunched the Ryzen 7 5800X3D with a “10th Anniversary Edition”. It is a striking launch because we are dealing with a chip for Socket AM4 that, as its name indicates, was already launched 10 years ago. It sells for $349 and seeks to attract users who do not want to make the leap to Socket AM5 and prefer to opt for a chip that was the most popular a decade ago. Obviously it is no longer, but it is still an interesting proposal for a certain sector of users.
The reasonable option. The real protagonist is the new AMD Ryzen 7 7700X3D, a processor for socket AM5 that is launched at a recommended retail price of $329. Its 104 MB of cache in total make it more than suitable for gaming equipment, and it is a very interesting alternative to the top of the range, the 7800X3D.
Extending the life of the plate. AMD knows that it is not the best time to update equipment from scratch, so it has given some reassuring news: official support for the AM5 socket will be extended until 2029, three years longer than expected. It is a way to extend the validity of a platform that still makes sense, especially with the current market situation.
A peculiar graphic. We recently told how, for the first time in 30 years, Nvidia predictably will not present new GPUs for gamers in 2026. AMD does have something new: the Radeon RX 9070 GRE, which will have 12 GB of GDDR6 memory. It costs $549 and has 22% more performance than the 16GB RTX 5060 Ti. It’s not exactly a bargain, but it gives something that is appreciated in these times: options.
Deprogrammed obsolescence. At this Computex 2026 fair it seems to be confirmed that the industry is stopping the usual planned obsolescence, and it is doing so out of pure economic necessity. Savings have become a priority in view of the situation, and the PC segment is currently moving away from the search for the “fastest and best.”
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