The real estate market emits signals which show that foreigners have won a relevant weight in the sale and purchase of luxury homes, which leads us to think about changes in the profile of the international buyer. Spain is no longer just a destination for families or couples from other countries interested in getting a small apartment for their vacation in search of sun and beach. It also receives wealthy people who want settle herein the cities, and is able to pay for his house out of pocket.
The data are certainly suggestive.
“First level destination”. I warned him recently in an interview with Idealista Paloma Pérez Bravo, CEO of Residencial de Lucas Fox, a platform specialized in the premium market: “Spain has gone from being a sun and beach getaway to a top-level luxury destination.” From your experiencethe country “has stopped being the home of the sun and has become the home of investment. People want more first homes than second homes because they are moving to Spain.”
It’s not the only change he appreciates. Upon your signature, Bravo explains to SERdigital nomads are now arriving, entrepreneurs from America, English and American, also businessmen and investors who used to invest in the US and now find themselves with problems there due to Trump’s immigration policy.
Is there data? Yes, although they come mainly from companies, so they must be handled with some caution. In your report On market forecasts for 2026, Lucas Fox reveals for example that 62% of buyers Those who close transactions worth more than 2.5 million euros are foreigners, more than 60% of ultra-luxury sales are signed without the need for financing and a good part of the acquisitions are made in search of a “main residence”, not to convert the property into a vacation home or as an investment.
Looking ahead to next year, the company also expects that activity in the segments prime and super prime grow 3-6% and 6-10% respectively and leaves behind a fundamental idea that tells us about the profile of those clients who purchase the most expensive houses: “The international buyer is already the majority.” Specifically, the weight of Europeans stands out, followed by Americans and British.
Other percentage: 92%. Lucas Fox is not the first to warn of the frequency with which foreign accents are heard in real estate agencies specializing in the premium market. A few months ago Barnes claimed that 92% of buyers from the Spanish luxury market were already foreigners.
Of them, around half (49%) were also investors from outside the EU, with a notable presence especially of Mexicans, Colombians, Venezuelans, Russians, Chinese and Arabs. The community members They accounted for 43% while the Spanish, according to the real estate agency, were left with a meager 8% of the total.
Are there more clues? The answer is once again affirmative. Another company that shared data recently is LuxuryEstatea premium housing portal that confirms that searches by international buyers interested in the Spanish market already represent a substantial part of its traffic.
Above all, the demand for information from european countries such as Germany, France, Italy, Belgium or the Netherlands and the interest aroused by the premium segment of Catalonia, the Balearic Islands, Madrid or the Valencian Community. Other regions, such as the Canary Islands and the Basque Country, also seem to be emerging.
A consolidated destination. LuxuryEstate confirm in fact that ours “is no longer just an aspirational destination, but a highly competitive market.” The comment is in line with what it points out to Lucas Fox or even CaixaBank Research, which in a recent analysis Regarding the changes in the profile of the resident foreigner who acquires housing in Spain, he warns: “Spain has established itself as one of the most attractive destinations for luxury investment in Europe.”
Different buyers. In the same reportCaixaBank recalls that the demand for housing by foreigners has grown in recent years, first after the pandemic and then thanks to the improvement in financing. It also clarifies that there are differences between resident foreigners and those who do not live here and are mainly looking for houses for their vacations or as an investment.
On average, the former (residents) paid around €1,795/m2 in 2024 and the latter (non-residents) €3,063/m2. These are values significantly higher than those recorded by national buyers, which moved at 1,713.
However, the last balance of Property Registrars shows that foreign demand for housing has reduced in the third quarter of the year, representing 13.6% of the total. The percentage reflects the entire market, not just the luxury segment, although there are those who warn that the latter is not immune to the shortage of supply, which among other issues affects its prices.
Images | DaYsO (Unsplash)
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