sell us a non-car for 6,000 euros

The cars have gone up. I don’t know if you’ve noticed but I’d bet you have. In 2023 we will tell you in Xataka that, once inflation had been discounted between 2014 and 2022 (around 18%), the prices of the best-selling cars had risen by 50%. A good part of that increase was concentrated in cars between 20,000 and 30,000 euros. There, the density of cars whose price had increased by more than 20% was greater. And there was another worrying focus. Cars between 15,000 and 20,000 euros they became more expensive on average very close to 20%. An increase that, in this case, affects the customer’s pocket even more because they were entry-level cars, which many people buy as their first car or because they cannot buy another type of vehicle. There, the Dacia Logan was key. According to the data collected, it was the cheapest car on the market. In 2014 it cost 9,150 euros. By 2023 it had become almost 30% more expensive (discounting inflation). Today the Logan is not even sold. Dacia’s cheapest car, discounting Springis the Sandero and costs 13,520 euros as long as we adjust to its financing to obtain the corresponding discounts. The low range of cars has seen how the European Union has hit it with a series of security obligations which has irremediably raised the price of cars. Today, every car sold on our continent has to have rear view cameras, emergency braking or speeding alerts, among other obligations. This increase in price has called into question Dacia’s commitment. The Romanian company has had to leave behind that “it does the same as any other car but for only 6,000 euros.” Denis Le Vot, who was CEO of Dacia, criticized these decisions of the European Union by pointing out that the majority of drivers deactivate them, in statements collected by Coach. The truth is that these They put the company on the ropes so we have seen some change in its image. Dacia is no longer the company that offers you the cheapest car on the market (it is difficult to compete with MG and a good string of Chinese brands), now he is the one who tries to give you more for less. Dacia has made greater efforts to take care of its image. The new ones Dacia Duster and Bigster They are good proof of this. But Dacia wants to keep one foot in the cheap car, in the most affordable option. And that is why they have thought of a “no-car”. The Citroën AMI will have a Dacia rival. For 6,000 euros, a “non-car” It has been rumored for a long time but our colleagues from L’Automobile They exclusively say that they have confirmation from people who work within Dacia that the company will launch a small electric car to rival the Citroen AMI. That is, Dacia will enter the game of light and/or heavy quadricycles. And he will do it by hitting the table: “our goal is 5,990 euros,” the sources consulted have told the French media. This would mean putting an electric vehicle on the market about 3,000 euros cheaper than the Citroën option. The vehicle would not yet have a name but it would be a heavy quadricycle limited to 45 km/h and 80 kilometers of autonomy. It is a solution that, as Citroën has explained to us, is used by parents who want their children over 14 years old to be motorized but also by many older people who are looking for a car to get around an urbanization or to run errands and short trips. The movement makes some sense. Renault and Dacia have been two of the brands that are putting the most pressure to put electric cars on the market in a new category that the European Union would be studying. The one known as eCar would be a small electric car, with limited power and speed and for which it is expected that it will not be necessary to inflate it with the driving aids already mentioned. a sort of kei car europeeither. The project, however, seems to have been in neutral. The idea is that the car would be manufactured in Europe and perhaps that is why Dacia can convert its proposal (they already presented a prototype of this eCar known as Hipster) to a small quadricycle that is very cheap to manufacture. Of course, two doubts arise. The first is how to put a car on the market cheaper than the Citroen AMI or the Fiat Topolino (much cheaper, about 3,000 euros) if these two Stellantis options are manufactured in Morocco and are little more than the sum of two parts. And the front and rear are the same piece (only the color of the headlights changes) and it only uses a door that is mounted traditionally on the right and suicide style on the left to save costs. The second is whether there is a really juicy market for this type of vehicle. In fact, doubts arise as to whether there is a market niche for the eCar project since there is talk that it would be limited to 90 or 100 km/h. If you apply pure logic, you would think that European cities are perfect for this. But the truth is that we are not Japan and, here, the logic is not as overwhelming as in Japan. Photo | Dacia In Xataka | The best-selling car in Spain is the Dacia Sandero. And that says nothing about our supposed poverty

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