headphones that sit behind the ears
OpenAI has confirmed that it will launch its first physical device in the second half of this year. Chris Lehane, head of global affairs for the company, announced it at the World Economic Forum in Davos as one of the “top priorities” of the year. The leaks they point to headphones codenamed “Sweetpea.” Foxconn will manufacture them in Vietnam. The sales goal for the first year is quite ambitious: between 40 and 50 million units, approximately. half of the AirPods that Apple sells at the end of the year. Why is it important. OpenAI has more than 800 million weekly ChatGPT users, but relies on third-party devices and platforms to reach them. With their own hardware, they begin to control the entire chain: development, distribution and user experience. It is also a play against Apple. AirPods dominate the wireless headphone market followed by Xiaomi, and now OpenAI enters its field with a proposal based on conversational AI and cloud processing. The audio would be only part of the product, the difference is in the integrated conversational intelligence. The design. The headphones will have a different shape than conventional models. According to leaks from Economic Daily News (UDN)they will be placed behind the ears, closer to what we usually see in headphones than in AirPods-style headphones. The charging case will be shaped like a smooth stone and will house two metal capsules. All this according to the first leaks: it is confirmed that the OpenAI device will arrive, the details are not yet. Jony Ive, the former Apple design chief whose company acquired OpenAI in 2024, is supervising the project. His presence raises expectations regarding the aesthetics of these headphones: Ive was the father of many of Apple’s iconic designs during the first decade of this century. The technology. The headset will use a 2-nanometer chip for basic local processing (the simplest queries), but most of the AI work will be done in the cloud, following the usual OpenAI model. There will be adapted language models that will work on the device for light tasks and more complex ones will require an Internet connection and will run on OpenAI servers. Between the lines. OpenAI initially ruled out Luxshare as a manufacturer due to its location in China. The decision to produce in Vietnam seeks to avoid suspicions in the United States and avoid tariff problems. Yes, but. The history of native AI devices is full of failures: He Humane AI Pin It ended up being sold to HP and its owners were left with a paperweight. He Rabbit R1 It had a lot of initial hype but was soon forgotten. Replacing headphones that people already use daily requires a brutal value proposition, and without deep integration with iOS or Android, the device will have to prove that it justifies changing ecosystems. Nothing launched a headset with ChatGPT integration a while ago and beyond the initial hype, they have not shown any signs of being a special success either. Smart glasses have a similar approach and being able to use them to take photos and videos at any time without using your hands is winning them over. In Xataka | ChatGPT has been a tool. If you start remembering all our conversations, it’s going to be something else: a relationship. Featured image | Dima Solomin, Hostaphoto