to produce your own phone

If you do with One of Sony’s latest models You may find an unusual message in the box: “Made in China.” Six years ago the company He closed his last factory in Beijinto transfer manufacturing to one of its own plants in Thailand. With its new Xperia, Sony ends an era: some of these high -end models, for the first time, are not even manufactured by Sony.

The Xperia of Discordia. In Reddit, an image began to run like gunpowder. One in which the Xperia 1 VII box It showed a “fact in China” Unusual in the family of high -end devices of Sony. It is easily verifiable in the documentation of manufacturer manufacturingin which it specifies the product categories and production centers outside and within Japan. The “smartphones” category has disappeared.

Until now, Thailand has been the epicenter in the manufacture of the company’s best mobiles, in its Pathum Thani factory. The company left China and began to cut production in Japanfocusing on Thailand for its low labor costs and, denying any intention to flee from geopolitical tensions between the United States and China.

Why is it important. That this latest generation Sony is made of China is an important clue about what is happening with Sony phones. And it is not by the manufacture itself there, but because the company does not currently have plants in China dedicated to smartphones production.

Japanese sources They collect the key point: Sony has outsourced the production of its high -end xperia. In other words, the company has stopped producing some of the lots of its best models in its own plants to leave the manufacture of the product to third parties. Sony has been controlling the production of its high range in his own range for years, and this movement is goodbye.

Sony is in good health. Sony is not doing well with smartphones. But can afford to manufacture them. PlayStation and everything around her is being more profitable than everit is still one of the Leaders in the photographic sensor industryand even grows near the 20% in industries such as the musical.

Although its Xperia division dominates less than 1% of the global market, it remains an important technological showcase for Sony, which has been within this industry for more than 20 years.

A common practice. Despite the concerns that may arise in this regard, there are no reasons to doubt the manufacturing quality of the Sony Smartphones. In fact, it is usual not to produce your own phones and leave it in the hands of external factories.

The only plausible doubts have to do with what will happen to the volume of production of a telephone (or a family of telephones) that It fails to sneak into sales rankingsand what is the future of a division that It has been reporting losses about ten years.

Samsung is the last bastion. Samsung is the last bastion of smartphones production. The company has its own factories and only relies on ODM companies (Original Desing Manufacturer, companies dedicated to production and design for other brands) for the manufacture of its input range products. It is one Common practice to reduce costsbut Samsung found in Vietnam The best ally to almost completely control its manufacturing.

Manufacturers such as Apple rely on giants such as Foxconn, Xiaomi outsourcing almost all the production of their phones, and even giants such as Honor and Huawei They rely on ODMs like Wingtech.

Image | Xataka

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