The challenges a Those who currently face Intel They exceed the other challenges that he has faced during his more than half a century of history. The leadership he has held for decades in The integrated circuit manufacturing industry is in the hands of The Taiwanese company TSMC since the mid -2000s. In addition, the stagnation during the last years of the PC market and the slowness with which Intel has participated in the industry of the industry of the artificial intelligence (AI) have placed it in a very compromised position.
In July 2024, the company that at that time led Pat Gelsinger gave a tremendous batacazo in the stock market. Their actions fell 30% in a few days and stabilized in the value they had in 2011. In addition, Intel lost $ 1.6 billion During the second quarter of 2024 and its year -on -year income fell by 1%. These circumstances triggered a crisis that still persists today, as we anticipate in the head of this article.
Intel’s current general director is committed to returning to the company’s roots
Everything rushed during the summer of 2024. On August 2 Intel announced that was about to start a structural adjustment plan that pursued to reduce the costs of the company and increase its agility when adapting to the challenges that the market currently imposes. Its objective was to fire 15% of the workforce (more than 15,000 employees) and reduce costs by approximately 10,000 million dollars. Pat Gelsinger had declared shortly before Intel was inefficient because he had an excessively complex structure.
Lip-Bu so seeks to eliminate redundant positions and reduce management levels
Not even Gelsinger himself “survived” this regeneration process. On December 2 This executive came out in a somewhat precipitated way of the company, whose course was uncertain until last March 18 Lip-bu took the reins of Intel. This veteran physicist and nuclear engineer He hastened to confirm that two of the pillars of its strategy would pursue reinforce the company’s position in the AI market and reposition Intel as a leading company in the integrated circuit manufacturing industry. Today we know something else. Something very important.
And is that, According to BloombergIntel is preparing to face a new cut in its workforce in a clear attempt to reduce their operating expenses, among which personnel costs or marketing expenses are counted. The figure that considers the company on this occasion amounts to 20% of its workforce, which in practice implies to dispense with approximately 20,000 workers.
However, these people join the more than 15,000 employees of which Intel has dispensed with in the last months of 2024. On that occasion the people who were forced to leave the company They were not engineers; They were administrative and sales personnel, marketing and support. On this occasion, Lip-Bu seeks to eliminate redundant positions and reduce management levels with the purpose of increasing Intel’s agility and competitiveness in two key areas such as AI and the manufacture of semiconductors.
Image | Intel
More information | Bloomberg
GIPHY App Key not set. Please check settings