There is an “anti-musk” movement in the US. And the concessionaires, cars and load stations of Tesla are paying it with fire

It all started with some stickers. He continued with demonstrations. And ended with attacks on cars, dealers and load stations. The political positioning of Elon Musk has raised the anger of people who are clear that their way of protesting against one of the most controversial voices of the United States government is to directly attack its most recognized brand. And the owners of their cars.

A first warning. “I bought this car before Elon went crazy.” That was the message that the owners of some Tesla began to send in November 2024. At that time, the United States elections had already occurred and Elon Musk was outlined as one of the singing voices of the new government of the country.

However, the figure of the owner of Tesla was going to fit in the new administration of Donald Trump. Had promised that I would lead Dogethe Government Efficiency Department dedicated to cleaning all expenses (supposedly) superfluous within the administration.

But, in addition, during his electoral campaign he already defended that They will withdraw the aid to the purchase of electric cars and all support will be dismantled to jump to this type of technology. A measure that, in the short term, should benefit Tesla given Leadership in the market.

“Extremely Hardcore”. They were the Words used by Elon Musk to define the future of his work at the head of Doge and the application of his measures in the state administration. But it could define, without a clipper, everything that has been experienced since Donald Trump took power in the White House.

Let’s remember quickly:

Concentrations. All these decisions have been heating the atmosphere in the streets. A week ago the movement Tesla Tekadown. The movement encouraged to get rid of Tesla’s actions to make them go down and try reduce the richest man portfolio in the world. Little by little they started join repentant to the campaign like those of those stickers on the political turn of Elon Musk.

The movement also encouraged to concentrate in front of the company’s dealers and even has A map where you can see future demonstrations against the company. In Europe only four are counted for the next few days but in the United States there are dozens of them.

And to this we must add the viral campaign in the United Kingdom where Elon Musk was compared with Hitler and pointed to Tesla as the company that would take you from “0 to 1939 in three seconds”.

Of less to more. But of concentrations and messages in concessionaires (and even In the company factory in Berlin) It has gone to more violent actions. Messages of “Kill Elon” in a concessionaire who was broken all the crystals. The superior image corresponds to an Oregon dealership (United States) but also Cases have been given in Europe.

In France, for example, an anarchist group has claimed the Fire of a dealership which has ended with several partially calcined cars. In California, a few weeks ago, a group of students published their notice: “The Tesla hunting season opens”. A few days later, in Florida, a good number of vehicles waiting to be delivered They vandalized.

And if that were not enough, Seven Load Stations In the United States they have been burned as a boycott measure against the company.

Pulling creativity. To avoid being victims of possible attacks, the owners of some Tesla have chosen to “disguise” their cars from other brands. Thus, it is possible to see Tesla Model 3 converted to Audi, Mazda U Honda cars.

And instead of damaging cars, there are those who have opted for more creative solutions: project images in the Tesla Cybertruck found on the street. Taking advantage of the night, they use the rear of the electric SUV to launch messages that remember the number of vehicle reviews or the political drift of Elon Musk.

Polarized. All this has caused the community to divide even more among those who support Elon Musk, who are shown in favor of this type of protests and who simply, They try to separate the artist from the work. Other acquaintances influencers, Like Jerry Rig Eventhing (9.2 million followers on YouTube), they have assured that undoing all Tesla They have on their property.

Chopped. At the moment, all this does not help improve the image of the company that has been facing a very hard correction in their actions. A fall that only time will say if it is the bad sales resultsadded to A 2024 that did not finish please to investors, and how much is related to Elon Musk’s political support.

The drop in sales has a lot to do with the update of the Tesla Model andits great superventas, which is very likely that the plans to buy potential customers have delayed. However, the figures In China they are being bad And in Germany, the first electric car market in Europe, are being poor, with A 76% drop.

Photo | Elon Musk in X and David Geitgey Sierralupe

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