Electronic Arts is about to change hands in exchange for 50,000 million dollars (approximately 42,731 million euros to change). If the agreement is confirmed, the company behind exits such as FIFA or the Sims would star One of the greatest acquisitions in history of the sector, with a blow of effect that would transcend beyond video games.
On the other side of the table and with the open portfolio, an investment group led by the Capital Manager Silver Lake Partners, which by the way too You have interest in buying the Tiktok part which operates in the United States, and the sovereign background of Saudi Arabia.
Saudi Arabia already has a part of the industry. Now he wants to lead her
Of the rumor, which sounds strongly in the last hours, The Street Journal is echoed. With a market capitalization figure of EA is 48,000 million dollars, so the purchase offer is slightly above. After the publication of the rumor, the consequences have not been expected: EA shares have risen 15% and they already mark historical maximums. The operation would be quite advanced according to the medium and became official through an announcement in early October. So everything It seems imminent.
The size of the movement is not so much the impressive figure itself, but The specific electronic arts weight within the industry of the video game. Thus Botepronto, EA is an institution in the sports genre. Thus, it has franchises such as EA Sports FC, Madden either NHL And he does not stay there, since he also has such iconic titles as THE SIMS, Battlefield either Need for Speed.
This megaadquisition remembers, saving distances, to the purchase of Blizzard Activision by Xbox for 68.7 billion dollars. Of course, in that case there was a long process of procedures and look at a possible Microsoft monopoly. In this case and to materialize the agreement, Saudi Arabia would become one of the protagonists of the industry.
Battlefield 6
In this sense, The country of East half would control brands and sagas of reference that report to the company millions of income each year and that are also played by millions of people. On the other hand, it would be necessary to see how the studies associated with the different projects, their competitors and also how the cultural influence of the Arab country would react.
The one of Saudi Arabia with the video game industry is not a surprise: After years investing in signatures such as Nintendo either Capcom with the aim of diversifying its economy. Of course, one thing is not to put the eggs in the same basket and another to lead a market that moves more money than cinema and music together. We are waiting for upcoming movements and/ or the official announcement.
Cover | Photo of Maxim Abramov in Unspash and EA Sports
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