There are good reasons to think that Spain is one of the favorites

Europe has become Byd’s great goal. The company of Electric and Hybrid Vehicles plug -in arrival from China is intended to open a new factory in Europe, according to its president Stella Li to various journalists in an event in Frankfurt at the end of last week.

The information is signed in Bloombergwho emphasize that the final decision can be extended, still, at least a year and a half. Therefore, it is imagined that the project is in an early stage and that the future of the company in the coming months or the measures taken from Europe can define the future of the same.

A third factory to continue gaining ground

According to data from Jato DynamicsByd sold 50,216 units in Europe in 2024. It is a figure that left him out of the 30 best -selling car manufacturers in the continent. But, despite everything, the figures are better than those of historical brands such as Alfa Romeo.

However, the growth prospects They are huge for analysts like those of S&P global. According to their accounts, they believe that Byd can add almost 200,000 enrollments in this 2025 (include industrial vehicles) and bet on sales of 400,000 units in 2029. To be fulfilled, we would talk about a company that would be struggling to get into the top 10 of best -selling cars in Europe.

Part of those forecasts seem to be consolidating. Jato Dynamics He emphasizes that last year China beat the United Kingdom, Türkiye, Japan and South Korea in sales in Europe. Much of the success is due to its electrified vehicles, increasingly demanded in the market and offered at a very competitive price.

The company, of course, hopes to gain ground within the continent. At the end of 2023 ByD confirmed that it will manufacture some of Your most affordable cars in Hungary And, last year, he did the same when certifying that will manufacture in Türkiye. Now, they already talk clearly that they are looking for a third factory on European soil.

Byd faces a context in which it is difficult to make projections. Europe seems to be willing to Close the tap to Morocco and Türkiyea bridge that began to explore Chinese companies to skip some tariffs that, in the case of byd, They are 17%. In spite of everything, the company also has a wide range of plug -in hybrids that it can bring to Europe and for which it would not pay an extra cost.

In your information, Bloomberg He also points out that Byd is interested in nourishing his third factory in Europe with a battery production plant. This is essential to maintain the prices of its electric cars below its rivals since much of its success is based on an enviable vertical integration.

In addition, Europe is interested in increasing the production of batteries on its own soil. Aspire to give more alliances such as Catl and Stellantis. To this we must add that byd needs to continue increasing its sales in Europe since the margin of benefits achieved is greater than in China where they continue to live Very expensive price war.

In all this context, Spain aspires to be chosen for this third byd factory. Before confirming that they would manufacture in Hungary, our country was one of the best positioned but ended by falling from the race. The cheapest labor and a position closer to Germany (where more electric are sold) could determine the decision.

However, in recent months our country has positioned itself as a attractive place for vehicle companies. The costs, both of energy and labor, are cheaper than countries in our environment such as France and Germany. In addition to the ease of receiving and distributing pieces and vehicles through the ports, Chinese companies have been taking positions in one way or another in our country in recent months.

Photo | Byd

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