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“Exercise cannot be optional for those taking Ozempic”

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The classic and generally effective recipe for losing weight is summarized in two combined measures: taking care of your diet and increasing physical exercise to tip the calorie balance until it becomes negative. That is the canonical formula, but the arrival of drugs like Ozempic, wegovy o Mounjaro has turned it upside down. So much so that we are even giving up those basics. Thus, a paradoxical fact occurs: there are people losing weight (with Ozempic and similar) and exercising less. This indicates the breakdown of a healthy metabolic virtuous circle: losing weight invites us to move more, which in turn promotes weight loss. Thinner. Less athletes. a study presented at the prestigious annual meeting of the Endocrine Society (ENDO 2026) evidence that adults with obesity who lost weight with GLP-1 receptor agonist drugs have significantly reduced their physical activity. That is, after losing weight they exercise less. More specifically: when analyzing 753 patients with obesity and the data from their respective activity bracelets, it was discovered that daily steps fell from 5,047 to 4,487 (560 fewer steps) and the time of moderate or intense exercise fell from 27.9 to 22.2 minutes per day. Those who reduced their activity the most were men and those people with joint or muscle pain. Why is it important. Because these Ozempic-type drugs are not limited to reducing body fat, but can also contribute to losing lean muscle mass: a body composition analysis of the STEP 1 trial points out that weight loss with semaglutide corresponds to a reduction in lean mass of up to 40% of the total weight lost. That is why physical activity is essential to maintain strength and general health. If these people move less, the problem worsens. From a public health perspective, the need to offer explicit exercise prescription to the millions of people who take these drugs is imperative. As explains Dr. Sajana Maharjanlead author of the study: “The findings of our study reinforce the idea that exercise cannot be optional for people taking these medications. Specific interventions that encourage physical activity along with obesity medication are needed.” Context. GLP-1 receptor agonist drugs act in the brain by reducing the feeling of hunger and, as a consequence, caloric intake. What was not clear until now is its effect on the desire to move. There is previous animal studies who had already suggested that GLP-1 can reduce locomotor activity by acting on the dopaminergic reward system, for example, in micebut this work transfers it to humans with real information. Until now, studies on physical activity in patients treated with Ozempic and similar drugs have used questionnaires that people fill out alone, which opens the door to overestimation of actual exercise. However, for this work They have combined real data from Fitbit with the NIH All of Us program. In detail. Of the 1,950 patients who started treatment, only 753 had sufficient fitness tracker data for analysis. The sample presented a relevant heterogeneous case mix: 81.9% had musculoskeletal pain, 67.3% had hypertension and 48.1% had type 2 diabetes, which adds an important bias since they are complex patients with reasons to move little, with or without the drug. 560 fewer steps may not seem like much compared to the recommended daily total (friendly reminder: They are not the mythical 10,000 steps) of the WHO, but it has its importance: if the minimum ideal around 7,000 – 8,000 steps daily to obtain cardiovascular benefit and these patients are already below, any additional reduction takes them even further away from the minimum health goals. Yes, but. The study has some important limitations. To begin with, there is no control group (obese patients who did not take this type of drug), so although this is an important clue, it cannot be said with certainty that the drop in activity is caused by the drug and not another factor. Besides, the sample is heavily biased towards women (almost 8 out of 10) and towards people who already used Fitbit regularly, who do not represent all patients with obesity. In Xataka | Ozempic’s great challenge is the rebound effect. Science already has two promising solutions to avoid it In Xataka | We thought Ozempic was only for weight loss. Science is seeing that it can end alcoholism Cover | Flickr and Gabin Vallet

The IMAX format of Nolan’s ‘The Odyssey’ is an ambitious experiment. So much so that in most cinemas the film will be seen mutilated

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The official website of ‘The Odyssey’ by Christopher Nolan has a very unusual function: in the Explore Formats sectiona selector allows you to see the same trailer in six different formats, from the almost perfect square of IMAX 70mm to the wide panoramic view of conventional 35mm. It is a promotional decision that reinforces the idea that Nolan is extraordinarily concerned with image and the format of your film. But… what if what this gadget transmits is just the opposite? The formats. What changes between one format and another is the proportion of the image, the shape of the plane. In IMAX 70mm, the format in which the film was originally shot, a person is in the center of the screen, with “air”, or a part of the image without vital information, above and below; In the 35mm format that most audiences will see in conventional cinemas, that same shot appears cropped from above and below, eliminating that superfluous information. You just have to compare the trailer on the film’s website with the tools that are provided to us: the story is the same but the image is, literally, from two different films. Aspect Rancio Facts. It is worth clarifying a little what this is aspect ratio, the relationship between width and height of the image. Basically, it determines what the viewer sees and what the director leaves out of the frame. It is, basically, the minimum compositional decision in cinema. And the framing differences can be very noticeable: in the 2.39:1 widescreen version, a considerable part of the image is cropped compared to the IMAX 70mm in 1.43:1. Only a few theaters in the world can show the film in IMAX 70mm, so many IMAX theaters present the films in 1.90:1, which is the second largest format, much closer to the traditional scope. The third in size is the standard 70mm at 2.20:1, which is not very different in height from the traditional 2.39:1 35mm widescreen. In other words: the IMAX 70mm in 1.43:1 shows up to 40% more image than standard screens. Translated to the plane: what is cut out in the conventional distribution are not the sides (the width is preserved) but the top and bottom of the frame. The 70mm horizontal runs across the projector rather than vertically, creating that monstrous frame size. But it’s not just a question of seeing more or less, but of what is seen and what is not. Or to put it another way: if Nolan assumes that we are not going to see 40% in widescreen… has he included a 40% superfluous image in IMAX? And this affects planning, of course: in a very close-up of a face in IMAX, will we see only the actor’s face in conventional cinemas, without a stage around it? Cinephile elitism. On July 17, 2026, when ‘The Odyssey’ hits theaters, the viewer’s experience will depend, to a large extent, on where they live. Only 30 theaters in the world are equipped to offer the IMAX 70mm format, and none of them in Spain. There are rooms here that project in 70mm and there are also IMAX rooms, but none have both at the same time. The only cinema in the country that will offer the two options, although separately, are the Palafox Cinemas in Zaragoza: their room 4 will project in 70mm five-perforations, while on July 17, coinciding with the premiere, they will inaugurate a new IMAX room. Only theaters with IMAX 70mm can reproduce the film exactly as it was photographed. The other versions preserve much of the visual presentation, but crop or reduce parts of the original image, as we have seen. That has sparked a debate that has been going on for weeks. circulating on social networks: There is talk of elitism and that Nolan is turning his back on his audience, and the reason is that the planning, as we have seen, changes drastically from one format to another… and the frames have been planned for a very minority format. The framing is what you are looking for. Because there is a question that Nolan has not answered: did they compose each shot also thinking about the 2.39:1 crop? When Nolan was mixing formats in ‘Dunkirk’ or ‘Interstellar’ (using IMAX only for certain sequences and the rest in scope), the composition of each scene was planned for its specific format. The visual leap between square and panoramic formats was part of the film’s language: the horizon literally widened in moments of maximum tension. The decision to shoot 100% of ‘The Odyssey’ in IMAX, instead of the usual 60-70% in his previous films, means that the dialogue shots between two actors are also in 1.43:1. In 2.39:1, those same shots will lose vertical information from the original frame. The premiere on July 17 will reveal, with the support of the public, whether it has paid off for Nolan to shoot, literally, for thirty theaters around the world. In Xataka | There are people very angry about the inaccuracies in Nolan’s ‘The Odyssey’. But not because of the uniforms: because of the diversity

China is responsible for 3 of the 4 worst space debris episodes of the 21st century and a latest event shows that it is not getting better

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On June 9, the Chinese Zhuque-2E rocket released two satellites into low Earth orbit without any incident. With this, the upper stage of the rocket had already completed its mission. China does not reuse rockets, how SpaceX doesFor example. However, like any other space company, whether private or public, it has the obligation to try to ensure that its discarded rockets do not pose a risk to its space neighborhood or to the Earth itself. Unfortunately, the Asian country is not very efficient at preventing this from happening. Therefore, it is not entirely surprising that the upper stage of Zhuque-2E ended up exploding, violently ejecting more than 100 pieces at a dangerous distance from the International Space Station and much of Starlink satellites. By the hair. A United States Space Force dedicated to inspecting space for possible dangerous activities was the one that raised the alarm about this event. Not many details were given, other than that the person responsible for the explosion had been the Zhuque-2E rocket, with an upper stage 8 meters long and 3.35 meters in diameter. However, Darren McKnight, senior technical researcher at the orbital intelligence company LeoLabs, did venture to calculate in statements to Ars Technica that the explosion would have possibly released between 100 and 150 debris into low Earth orbit. The highest part of the orbit in which everything happened intersects the orbit of the International Space Station. However, the residual atmospheric resistance would be pushing the debris beneath it, so it would not pose a danger to it. The same cannot be said for the Starlink satellites, many of which are still quite close to some of the fragments from the explosion. Fortunately, also because of the residual atmospheric resistance, this debris will continue to fall, so that in a few months it should re-enter the Earth’s atmosphere and burn up into much smaller fragments that would no longer pose a risk. Many fear China. The experts They have been warning for years on China’s role in generating space debris. Currently, Russia and the former Soviet Union lead the list of launch-related debris into long-duration orbits. They are followed by China and the United States. However, while Russia and the United States are decreasing these numbers more and more, the number of this type of fragments associated with the Chinese space race has increased by 150% in the last 5 years. 3 of 4 dangerous events. A good example of the risk China poses in this regard is that it is responsible for 3 of the 4 largest explosive debris release events in low Earth orbit during the 21st century. The first of them took place in 2007, with Fengyun-1C. This was an anti-satellite test, so a kinetic destruction vehicle was used to deliberately hit a Chinese weather observation satellite. 3,500 pieces of debris were released. On the other hand, in 2022 and 2024 there were explosions in the upper stage of a Long March 6A rocket. It was something similar to what has happened now, although more fragments were formed. 500 in 2022 and between 700 and 900 in 2024. The only case that is not Chinese. The fourth of these dangerous events was another anti-satellite test, but this time carried out by Russia. This is how the Cosmos 1408 satellite was destroyedwith the subsequent release of 1,800 fragments. Space debris is an increasingly serious problem The solutions. All companies releasing inactive vehicles into low-Earth orbit or geostationary orbit should do everything possible to prevent them from becoming dangerous fragments. On the one hand, you can try to make a controlled deorbitation so that the objects return to Earth, without losing control over them. Passivation can also be carried out, in which the tanks are emptied of fuel to prevent explosions from occurring due to pressurization. Possibly, what has happened in China is due to the fact that some residual fuel has remained. Rockets or satellites can also be sent from geostationary orbit to a graveyard orbit. This is a higher orbit, far from any operational orbit where there are satellites, spacecraft or facilities of any kind that are operational and could be impacted. Finally, if the object in question is in a very low orbit, it can be monitored until it deorbits naturally. China could do all this, but it does not seem to be investing enough in optimizing results. Beware of the domino effect. These types of events could be dangerous if they occur something known as Kessler syndrome. It is a phenomenon that begins when a fragment of space debris collides with another or with an active object, such as a satellite, breaking it and generating more fragments that in turn continue to collide. It would be a kind of domino effect that could cause serious damage to the entire space infrastructure that we have been deploying little by little. For all this, what happened with this latest Chinese rocket is a wake-up call to what could happen in the future. It is not a serious case, compared to others, but it still happens. If this country does not take action, the consequences will be increasingly dangerous. Image | 中国新闻社 | POT In Xataka | Orbital cleanup is no longer science fiction: the first regular space debris collection service will arrive in 2027

“It’s like being on a train that you can’t get off.”

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In 1992, Princess Diana of Wales broke one of the great taboos of her time by revealing her bulimia in the book Diana: Her True Story. That confession provoked what many specialists later called the “Diana Effect”: Thousands of women began to ask for help for the first time when they saw themselves reflected in someone who seemed to have it all. It was one of the first times the world understood that pregnancy, the body, and food could wage invisible wars. The perfect storm has a name. Pregnancy is usually presented as a time of fulfillment, but for some women it can become the perfect scenario to reactivate or trigger an eating disorder. This phenomenon, popularly known like pregorexiais not an official diagnosis, but it does describe an increasingly visible reality: the obsession with controlling weight at a time when the body inevitably changes. Experts warn that around one in twenty Women suffer from it during pregnancy, often in silence. The psychiatrist Megan Galbally it summed up on the BBC with a devastating image: “It’s like being on a train that you can’t get off.” That is the essence of the problem: the body advances and the mind tries to stop it. The body changes and the mind goes to war. For women with a history of anorexia, bulimia, or binge eating disorders, pregnancy can reopen wounds that seemed closed. In that regard, Elizabeth Claydonnow a public health researcher, describes how her recovery was broken when her body began to transform. “I felt like there was a battle between my pregnancy and my eating disorder,” explains. And the hardest phrase comes later: “It was like waking up in a body that wasn’t mine,” counted. This bodily disconnection is the psychological core of this crisis. What for some is growth, for others can feel like an absolute loss of control. The invisible pressure to gain weight. Because pregnancy forces something that an eating disorder has been fighting for years: gain weight. And there’s the bomb. The clinical psychologist Gemma Sharp calls him bluntly “the perfect storm for an eating disorder.” Hormones, insomnia, metabolic changes, raw emotions and an accelerated physical transformation concentrate in a few months what in other stages occurs for years. More than 70% of pregnant women or postpartum They say they feel uncomfortable with their body image. The problem is that when that discomfort turns into restriction, purging, or obsessive exercise, many don’t even they dare to say it. The physical cost to mother and baby. It is the moment where the issue stops being psychological and it becomes biological. When nutrition is lacking, the maternal body prioritize the fetus and begins to sacrifice his own resources. This can translate into muscle loss, bone deterioration, anemia and serious complications. The studies show that anorexia and bulimia almost double certain risks during pregnancy: bleeding, severe vomiting, spontaneous abortions, low birth weight and premature births. and the impact it doesn’t end there. The first thousand days of life are critical for health future of the child, from his metabolism to his cardiovascular risk. Mother’s nutrition is literally a biological investment in the long term. The postpartum: the second ambush. If pregnancy is the first big shock, the postpartum period can be even more brutal. Hormonal changesextreme exhaustion, new responsibilities, and the cultural pressure to “get your body back” cause many relapses to explode right after childbirth. Yoga instructor Courtney Louise has rawness: “Postpartum was mentally very painful for me. I felt so angry that I went to the car to scream. I felt trapped.” That feeling of confinement explains why 13% of mothers postpartum women meet clinical criteria for an eating disorder. A problem that almost no one sees. The most disturbing thing is that it is still a hidden disorder. Many signs are confused with normal pregnancy symptoms: vomiting, changes in appetite or worry about the body. Sharp herself utters one of the harshest phrases at the BBC: “The bodies of pregnant women seem like property of the world.” Everyone gives their opinion, measures, monitors and comments, but rarely asks what is really going on inside. Just one 10% of pregnant women with bulimia are correctly identified. The rest navigates alone, between guilt and silence. Recovery can also start here. And yet, the experts they insist when this moment can also be an opportunity unique to heal. Pregnancy, precisely because it puts two lives at stake, can become a powerful motivation to break the cycle. The key, they countis early support, without judgment and coordinated between obstetricians, nutritionists and psychologists. Linda Shanti it resume perfectly: “Everyone has an eating disorder alone, but no one recovers alone.” In other words, secrecy keeps the disease alive, and sharing it can begin to dismantle it. Image | Pexels In Xataka | There are pregnant women supplementing with vitamin D to improve the health of their child. A new study has something to tell you In Xataka | We have been sending pregnant women to bed for decades as a precaution. Science has just proven that it is a big mistake

An artisanal cheese factory in California was on the verge of bankruptcy. Today it is a buoyant business thanks to something: AI agents

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North of San Francisco there is a city called Petaluma where there is a cheese factory with the same name. Petaluma Creamery has more than a century of history and generated $50 million in its golden age, but several factors caused it to be on the verge of disappearing. The story of their salvation is proof that AI does not always come to destroy jobs, it can also save businesses. A legendary cheese factory about to disappear. They count in Fortune that Larry Peter bought Petaluma Creamery in 2004 when the cooperative was about to close. It was he who turned it into a renowned brand that supplied hundreds of supermarkets and restaurants. After more than a decade of success, 2020 was the beginning of the end: the pandemic caused orders to drop, Larry had health problems and they lost Chipotle, one of their most important clients. The computer cousin. It’s not a meme. Larry Peter had a cousin, Daniel Peter, who was not a computer scientist but something even better: 17 years working at Salesforce implementing planning systems for manufacturers. Furthermore, he had just taken a sabbatical so it was the perfect opportunity and he ended up becoming the CTO of the cheese factory (goodbye, sabbatical). What Daniel found was a company that operated in a completely archaic way. All orders were recorded on paper, but invoices were entered in QuickBooks, an accounting software. The problem is that each of the more than 150 items had a code that employees had to know by heart, such as CY for yellow cheddar. As if that were not enough, it was invoiced in pounds, but the orders were always boxes or pieces. Goodbye, gap year. First step: digitize. The first thing the company’s new CTO did was install fiber optic internet and began taking all the data accumulated over decades to the cloud. Once everything was digitalized and the house was tidy, Daniel built an operating system based on Salesforce and the Agentforce AI platform. This is where things got interesting. AI agents to the rescue. With the house now in order, the intelligence layer was added and different tools were created to run the business. The first thing he did was load the jungle of codes for each article and replaced it with one that allowed searching with natural text. In addition, it automatically transforms boxes or pieces of cheese into pounds, making order registration a much faster process. Another of the agents that he implemented is capable of predicting what a customer is going to order based on the purchase history, so orders can be placed faster and if a customer forgets something the system remembers it. There is also an agent who plans delivery routes that can be modified with natural prompts and, finally, an agent is dedicated to controlling the traceability of the milk, recording data such as weight, temperature, time and origin. The human touch. AI agents improved the entire company’s operations, but there is one thing they do not know how to do and that is search for clients. For this, Larry Peter had the help of Kevin Goddard, who worked as a salesperson in the sector for decades. The result of joining their network of contacts with the new tools, managed to make the company go from having only 13 clients to more than 300. Petaluma Creamery is still far from billing 50 million at its peak, but they already plan to reach 10 million next year. The future. AI is reconfiguring the labor market and in many cases that translates into massive layoffsbut this is not always the case and the story of this cheese factory shows the other side of automation and AI. “It is very likely that this place would not exist without her” says Daniel Peter, the CTO cousin. In the end, it seems that he liked life between the factory and the farm and the sabbatical year is going to last a little longer than expected. Image | Petaluma Creamery In Xataka | Enterprises have successfully embraced AI agents. So much so that they are drowning in them

We believed that cities were a desert for bees, but 5.5 million live under this cemetery in New York

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Although cities have their own fauna, the reality is that one could reasonably think that for animals of all kinds the urban environment is far behind the countryside in diversity and quality of life: there is a lot of asphalt, noise, pollutants… well yes, but no, because there is a place where bees have found a true residential paradise: a cemetery in IthacaNew York. Where you see a cemetery, the bees see paradise. It turns out that a laboratory technique called Rachel Fordyce had a trick to get to your work at Cornell University without paying for parking: park on the other side and take a walk through the East Lawn Cemetery. In spring 2022 he arrived at his post with a jar full of bees that he had found along the way: that was the beginning of it all. The bees inside were Andrena regularis, known as the “common mining bee,” a wild, solitary species that nests underground. That is, it does not have a queen and it does not build hives either. Each female digs her own tunnel, lays her eggs, supplies them with food, and seals them. And under the ground of the Ithaca cemetery there are millions, more specifically 5.56 million in just over 6,000 square meterswhich come out every spring to pollinate the surrounding apple trees. Why is it important. Because it is the largest population of wild bees with a nest in the ground ever documented and very far of the secondof 1.6 million individuals of a different species in Arizona. And their work is essential: pollinators in general are responsible for the production of approximately 75% of the world’s food crops. according to the FAO. As explains Bryan Danforthprofessor of entomology at Cornell University, they must be protected: “If we don’t preserve nesting sites and someone paves them, we could instantly lose 5.5 million bees that are important pollinators.” The most striking thing of all is that this enormous population was there, in the midst of civilization and next to one of the most prestigious universities in the world. Context. Contrary to popular belief, the most common way of life for bees is solitary and with a nest on the ground: approximately 75% of the bees on the planet live like this. Those bees that produce honey and live in hives may be the most famous, but they are an absolute minority. Solitary wild bees are not as well known, but their pollination work is key in nature and in food. Thus, this enormous population lives independently but concentrated in that place because the substrate conditions are optimal. The bad news is that pollinators are in decline: according to the report of the Intergovernmental Platform on Biodiversity and Ecosystem Servicesmore than 40% of pollinating insect species are threatened. In this scenario, finding such a large population in a city shows that there are more refuges for biodiversity than we thought and we must find them before they disappear (and if possible, avoid it). In detail. We knew about the presence of Andrena regularis in that cemetery since 1935, but it was not until 2021 when the scientific community began to intuit what was underground. To estimate the population, the team installed mesh traps at 10 points in the cemetery between March 30 and May 16, 2023. The result was extraordinary: as explains the press release from the New York university, is the equivalent of 200 honey bee hives on just 0.6 hectares of land and more than triple the population of Manhattan. Yes, but. The study has important limitations, such as that the population data is from a single spring (2023) and that the figure is a statistical estimate and not a real inventory, so we do not know if the population is rising, falling, remaining stable or how climate change affects it, which is advancing the flowering of apple trees and therefore altering the life calendar of the bees. And although it is the largest aggregation of wild nesting bees documented to date, its presence in a cemetery suggests that there may be others whose existence we are unaware of. In Xataka | We have a serious problem with the extinction of bees. The United Kingdom wants to solve it with bricks In Xataka | If the question is how to protect bees and other insects, in Peru they are clear: recognizing their legal rights Cover | Marisol Benitez, Chad Madden and Damien TUPINIER

Claude Guillemot, the co-founder of Ubisoft who turned a store in Brittany into a video game empire, dies

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Claude Guillemot, one of the five brothers who founded Ubisoft in 1986 and until now current executive vice president of operations of the company, died yesterday, June 19, 2026 at the age of 69 when his Cessna 421 plane crashed in a field near the La Baule airfield, in the department of Loire-Atlantique, as reported by France 3. The other fatality is a flight instructor from Rennes whose identity has not yet been confirmed. Ubisoft’s silent architect. Although his brother Yves Guillemot is the most visible face of the company as CEO, Claude’s role in the birth of Ubisoft was essential: according to 3DJuegoswas the one who opened Guillemot Informatique in Carentoir in 1984, the original computer store that served as the base for Ubisoft that would be born just a couple of years later. Until his death he was an active member of the Board of Directors and, according to your company filebrought to the board his international experience in Asia and his in-depth knowledge of video game hardware and distribution technologies. He was also CEO of Guillemot Corporation since 1997, a company specialized in video game peripherals under the Thrustmaster and Hercules brands, present in more than 140 countries. At Ubisoft’s worst moment. Guillemot’s death hits a company that is going through a difficult time: Ubisoft has recorded record losses of 1.3 billion euros in the 2025-26 fiscal year, with a drop in income of 17.4%. The crisis has specific causes: has canceled six gamesincluding the remake of ‘Prince of Persia: The Sands of Time‘, and delayed another seven, assuming as lost the 650 million already spent on development. To achieve liquidity, has transferred 25% of Vantage Studios to Tencent for 1,160 million euros. The company foresees that the next year will also be in the red, with an additional estimated drop in sales of between 8% and 9% and does not expect to return to profitability until the 2027-28 financial year. Yves Guillemot himself advertisement in January 2026 a large-scale “reset”, describing the company’s momentum as an opportunity to return to sustainable growth. The end of an era. In the absence of the Bureau d’Enquêtes et d’Analyses completing the investigation into the accident, what is already definitive is the loss of one of the five architects of the only major European video game multinational capable of competing with the major North American and Japanese studios for four decades. The Guillemot family controls around 14% of Ubisoft’s capital through Guillemot Brothers SE (according to data from Euronext Paris), and the reorganization of that control structure will be one of the first issues that the market will monitor in the coming weeks. In Xataka | What’s happening with Ubisoft: after canceling six games and adjusting its structure, this is the plan of the great French studio In Xataka | A single programmer, simple mechanics, crappy graphics and Paint interface. And he has earned ten million in a week Cover | Shuichi Aizawa

“I would rather 20,000 employees be happy and well fed than a few become millionaires”

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Three Kings’ Eve in 1914 appeared in The New York Times a surprising announcement: Henry Ford, Head of Ford Motor Company, will distribute ten million dollars among his employees throughout 1914. He will do so semi-annually and it will be an addition to the salary of each of the workers. The figure of 10 million dollarsas Henry Ford himself would confirm to the newspaper in an edition a few days later, was an estimate. He planned to distribute that amount at the end of the year but it could rise to 12 million dollars. Or it could be less. Those 10 million represented half of the profits expected at the end of the year. The day after the publication of the announcement, The New York Times echoed the madness: 10,000 employees showed up at the door of the Ford factory in Detroit to get a new job. That day, the company was already paying another 15,000 employees for whom entering the factory was more complicated than ever. “I think it is better for the nation, and much better for humanity, for 20,000 or 30,000 people to be happy and well fed than for a few to become millionaires,” Ford himself assured the journalist who went to cover the news. The announcement caused such commotion at the time that many changed jobs to form lines on the Ford Model T assembly line, as explained at the beginning of that same article in which the case of a 16-year-old boy who changed fields from the factory is told. But it also raised eyebrows among the competition to the point that it was questioned whether the owner of the company was not engaging in some type of anti-competitive action, they state in Barrons. “If Ford wants to have fun, so be it. He can afford it. Others can’t,” noted rival automaker Joseph J. Cole on Five Dollar Day. Five Dollar Day On Three Kings’ Day 1914, the day following the appearance of the aforementioned advertisement in The New York Timeshe Detroit Free-Press He referred to it as “Five Dollar Day”. This exemplified that Ford would pay at least five dollars to its employees with this new measure, double what it had been doing until now. As we said and as Henry Ford himself tried to explain in the article in The New York Times, It was not a salary increase. The worker continued to earn the same amount but, he calculated, this is what he would earn if a dividend of 10 million dollars was distributed among everyone. Ford was asked if he was a “socialist” for distributing profits among his employees, which was immediately denied. But he presented his theory: if workers performed at a good level, they should enjoy part of those benefits. And if they had the incentive to win it, they would work better. Furthermore, no exceptions were made, the sweeper and the person in charge of his line would collect the dividends that corresponded to them. That is, a payment strategy for objectives without distinctions. What Henry Ford discovered is that chain assembly was essential to impose his car on the competition. The higher the production volume, the lower the cost for the brand and the lower the cost for the customer. If the worker was attracted by the salary, there were more possibilities of attracting workers and continuing to feed the production chain. The result is that in a market where no one else could produce their cars at that rate and price, the Ford Model T became the best-selling car in the world. In fact, It is still among the 10 best-selling cars in history despite the fact that the production process has been perfected to the point of satiety. Car mass production completely changed the industry. He fordism It laid its foundations by rewarding workers. Much has been written about it, about Henry Ford’s intention to create a new middle class and for them to be the consumers of the products they manufactured. In Forbes They cast doubt on this theory repeated over time. By increasing the money to be received, they explain, what Henry Ford intended was to establish a workforce committed to the company and with a very low turnover. Employment was tough and in 1913 alone more than 52,000 people passed through the company despite the fact that 13,000 people worked in the factory. This high turnover prevented the assembly line from operating at full capacity because replacements had to be found and employees had to be retrained. They even claim that the assembly line came to a standstill due to the number of employees who left their jobs in search of a different job even though at that time charging just over two dollars was already good money. Doubling them and growing them to five dollars was a promise that was difficult to believe but also difficult to reject. Forbes He points out that Ford even hired people who went to employees’ homes to certify that the worker was behaving “in the American way.” That is to say, he kept himself from bad company and from getting drunk outside of office hours. And alcoholism was one of the biggest problems that the company’s assembly line was dealing with. Whether or not the corresponding part of the bonus was delivered depended on the verdict of these people. What they explain in this medium is that the theory that Ford wanted its own employees to buy its products is not true because, simply, it would have a very small impact on the company’s final accounts, but they do highlight that, sometimes, the quickest way to reduce costs is to increase salary costs, as paradoxical as it may sound. They say that John R. Lee, Ford’s advisor, defended his position by pointing out that “a man who comes from a well-balanced home, who does not fear for the basic necessities of life of those he cares for, who does not live in constant … Read more

90 years ago a Basque company decided to manufacture the “Rolls-Royce of staplers”. It hasn’t gone particularly well

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What do they have in common the MoMA, Vladimir Putinthe former Colombian president Andres Pastrana and the veteran reporter Gillian de Bonowho for decades dedicated himself to advising wealthy readers of Financial Times How to spend your money in style? The answer is only two characters long: M5the Basque brand stapler The Helmet. His name may not ring a bell, but it sure does. your imageneat, efficient, sophisticated. So much so that it has elevated the stapler to the category of art worthy of the desks of leaders and museums. Despite all that and its centuries-old history, El Casco has not managed to avoid bankruptcy. After declare bankruptcynow his legacy is sold to the highest bidder. The art of putting together pages. Life offers us many kinds of pleasures, but there is one that we did not know about until the Basque company El Casco got to work: collecting papers. This was recognized a few years ago, Gillian de Bonothe veteran reporter of the How I spend it (‘How I spend it’) from the diary Financial Times. In 2017, after testing the M5 stapler from the Guipuzcoan company, recognized to his readers that he had never enjoyed stapling papers so much. It hasn’t been the only one. The design, efficiency and above all the elegance of El Casco staplers (the M5 is perhaps the most famous and exclusive, but in the catalog of the company there are many more models) has led them to such unexpected places such as the collection of the MoMA museum in New York or the desks of Vladimir Putin and Andrés Pastrana, as well as the offices of executives from around the world. After all, stapling report sheets may be a mundane task, but that doesn’t mean it can’t be done glamorously. “The Roll-Royce of staplers”. Perhaps the best definition of the M5 was given years ago by designer Juli Capella. For him, remember The Countrythe Basque creation is something like “the Rolls-Royce of staplers.” It may sound like an exaggeration, but the phrase is better understood if several factors are taken into account. First, the design of the article, which has allowed it to be passed from parents to children in many cases and continue to fulfill its function. just like decades ago. Second, its history: the company behind it traces its origins to before the Civil War. Third, its exclusivity (and prices): in its online catalog You can find different models ranging from 150 to almost 400 euros. And yet… All of the above guarantees El Casco staplers a privileged place in the history of national design, but that does not mean that at a business level they have to do well. On the contrary. The passing of the decades, the change of habits, digitalization and competition of articles low cost Asia is over taking its toll to the company, unable to balance its accounts. At the beginning of the year, Tuncalya, the Eibar-based company behind the El Casco brand, declared bankruptcy and months later, in May, was auctioned most of the machinery and facilities that allowed it to manufacture its staplers. Brands, domains and know-how. Now comes the second (and final) chapter of its corporate epilogue. As I remembered a few days ago The Mailthis week the other part of his business legacy is auctioned: around twenty trademark registrations in different countries, the know-how accumulated after decades of activity, its commercial fund and a series of web domains that will remain valid at least until October 2026 or 2030. The bid is organized by Pacelma Auctions, it comes out in a single Lope with a starting price of 50,000 euros and is part of the bankruptcy procedure supervised by a court in San Sebastián. More than just design. Although what probably made Putin, Pastrana and Bono fall in love with it is the design of the staplers, El Casco stands out for another reason: its history. The roots of the company must be found in the Basque Country of the 20when Juan Olave and Juan Solozabal (former Orbea employees) founded a business in Éibar that was initially dedicated to weapons. After a few years marked by the Great Depression and the Civil War, the company decided to focus on office supplies. What didn’t change was his mentality. “A staple should move through the stapler with the same precision as a bullet through the barrel of a revolver,” explains Joan Solozábal, grandson of the founder. Against all odds. Throughout its extensive history, the firm has encountered the occasional crisis. In 1937, just a few years after it began manufacturing stationery, the business suffered the blow of the Civil War: the town suffered bombings that left the company damaged. Over time, it was able to resume its activity, it was equipped with a larger factory and, already in the 60s, it gathered around 200 employees. The crises of the following decades, digitalization and competition from low cost However, they undermined his business. In 2014 the company was forced to bankruptcya delicate situation that was saved thanks to the Turkish investor (and former client of the firm) Bayrak Vedak. Their disembarkation gave a boost of oxygen to the Gipuzkoan company, but it has not allowed them to fully weather the storm. Twelve years after that critical episode and despite attempts to refocus the business, the firm declared bankruptcy at the beginning of 2026. Now its future remains in the air. Images | The Helmet and Wikipedia In Xataka | What happened to Barreiros, the Spanish automotive company that manufactured Dodges “made in Spain” in the second half of the 20th century

how to enter this game to fly over any part of the world

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Let’s explain to you how to access the secret Google Earth video gamea flight simulator with which you can fly over any part of the world. This is a flight mode that until recently was exclusive to the desktop version, but now you can also use it in the web version. So that you can explore it, we are going to tell you step by step how to enter this mode through the web version of Google Earth. Then, the game controls are quite simple, you can play with the mouse or the directional keys on your keyboard. Flight mode in Google Earth The first thing you have to do is enter the Google Earth page, with the address earth.google.com. Sometimes a home screen may appear instead of the maps. If so, click Explore Earthand you will directly access the maps website. Now, you have to Click on the down arrow button in the top bar. It is the one that appears on the far right, and is used to display the Google Earth menu bar. Once the toolbar is displayed at the top, you have to click on the tab Tools. This will open a drop-down menu with several options, and in it you must click on the option flight simulator. And that’s it, with this you will open the flight simulator, and you can start flying over the area you want. Remember that The simulator will open in the area you are exploring within the maps, so it is advisable to first go to the area you want to fly over and then open it. Here, the game has controls that can easily get out of control if you have never used it. Just remember that you can crashand if this happens it will simply tell you that you can start again. In Xataka Basics | How to have the maps of your area downloaded on your Android or iPhone and be able to use them without an Internet connection

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