There are accusations of threats and blackmail to specialized media

Nvidia launched its new RTX 5060 graphics cards on May 19, ”he had presented A month before-. On paper the proposal was interesting: despite being more modest, they have the DLSS 4 technology And they are the most affordable of the family. If your budget is adjusted, they could be an interesting option. But to be sure, the ideal is to wait for specialized media to analyze these cards and throw their conclusions. And that was the beginning of a launch as controversial as disastrous.

Oh, what coincidence. Curiously, Nvidia chose that day as a release date knowing that most experts would be in the most important event of the year for this sector: the Computex fair in Taiwan. That was much more difficult for these analysts to properly analyze the product if the company sent them the evaluation samples. Something that, by the way, did not happen, as they explained a month ago On the Linus Tech Tips YouTube channelone of the best known in this area.

No controllers. As they point out In The Vergeeven if the experts had had cards before the event, Nvidia had the perfect way to prevent their analysis from May 19. The company would only have to refuse to provide the controllers (drivers) of the graphics, without which they do not work perfectly, especially when playing.

You can pass the tests, but only the ones we tell you. Not happy with that, in Nvidia they sent some RTX 5060 to some media and provided them with preliminary controllers. But they did it with one condition: they could only try five concrete games at 1080p resolution, with other specific parameters and only comparing them with two other graphs (3060 and 2050 Super) so that the 5060 was winning.

And threats. In The Verge they highlight how in some cases Nvidia threatened to veto access to future releases if they did not make unequal comparisons in which the AI ​​that gives access to multi frame generation technology (MFG) was activated in the 5060 but not available in its competitors so that the difference was even more remarkable.

War with YouTubers. Nvidia even decided to threaten Gamersnexus to cut future access to her releases. We are talking about one of the best known and most known YouTube channels in the world in the field of hardware analysis for PC, and that has precisely become famous for report This type of situations In the past. Steve Burke, its creator, explained in a recent video how communication with those responsible for Nvidia was. He even recorded the conversation and commented on the video “Nvidia, I am prepared to publish it (the audio)” if necessary.

A terrible situation. Companies have perfect right not to send their products evaluation samples and launch them directly to the market, but this way of trying to control the narrative and the message is clearly worrying. The media will end up having the same access to him as the rest of the users, but the risk here is reputational: if Nvidia does not send the cards to the analysts and is doing this type of movements, it is because the graphs are probably not as interesting as they try to see. And if that happens, the company ends up taking a reputational blow that is added to that of the entire RTX 5000 family, which is a modest generational leap – we saw it With our analysis of the RTX 5080 and 5090– Except in the event that we can take advantage of DLSS4 technology, which is not always possible.

The worst thing is that they probably do not compensate. Since then, independent analysis has appeared. The data of Techspot They reveal that this card is essential Of course the Imminent AMD RX 9060 XT that will be launched in June.

Nvidia must reconsider. The gamer market has long since seems to be in the background for the companywhich has become One of the most valuable of the world thanks to its ia chips. The problem is not that your Gamers disappointment graphics cards are that they try to hide or disguise reality with this type of measurement. It is worrying for a company with such resources and potential, and that makes its current domain of this market in danger. AMD offers increasingly striking alternativese Intel seems to have been right With their proposals, even if they are dedicated to less ambitious gamers.

What does Nvidia say. In Xataka we have contacted those responsible for the company. We will update this topic if we receive data and clarifications from it.

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