Stellantis embarked on a path of rapid and aggressive transition to the electric car. Along the way, it merged models on the same platform, wanted to convert brands to zero emissions and lost the identity of some of them. The result is 20 billion euros of real and expected losses. Now, part of his future is at stake in Zaragoza with a Chinese car.
Saragossa. The news was almost a not news because Stellantis, through the mouth of its CEO Automotive Newshad already confirmed that it would manufacture Leapmotor’s Chinese cars in Spain. By then, with a CATL factory in the middle of construction and already manufacturing Stellantis small electric cars, Zaragoza seemed the best placed city, ahead of Madrid and Vigo.
Last week, Filosa himself reconfirmed what was already known but expanded the information with some nuances as stated in The Aragon Newspaper. The car will be manufactured in Zaragoza and will not be alone. And the company has awarded Spain the production of up to four completely electric Chinese models. It will, therefore, be the reconversion of Figueruelas.
The Stellantis situation. Although the investments were already confirmed, the last presentation of results could have raised some doubts. Then Stellantis confirmed that the electric car would have a negative impact of 22,000 million euros in your accounts. This does not mean, exactly, that it loses that money, but it is the readjustment that amounts to the cancellation of two new factories, the compensatory payment to suppliers, the money invested in new developments and the money that will no longer enter the company’s coffers.
All of this is a consequence of a project led by Carlos Tavares, former CEO of the company, which has failed. The Portuguese wanted to accompany the conversion to all-electric too quickly and with a very aggressive cost adjustment. The result has been too much product at dealerships that very few have bought and models little differentiated from each other with a total loss of identity between companies.
Good news (1). Firstly, because the arrival of Leapmotor in Zaragoza represents support for the electric transition in Figueruelas. The factory will be in charge of producing one of the first purely Chinese electric cars to arrive in Europe, a key step to be able to sell them without tariffs.
But this also guarantees two things. The first is the opening of a new assembly line because they cannot use exactly the same one as for the Opel Corsa, Peugeot 208 and Lancia Ypsilon electric that Figueruelas produces at the moment. The second is that it increases pressure on the production of batteries that CATL will set up nearby, giving greater support to the project. It remains to be seen if the other three Stellantis models will also roll out of their doors..
Good news (2). The second part of the announcement is interesting in that the Leapmotor B10, the first car to be assembled in Zaragoza, is different from the three mentioned above and that in itself is a reason for joy for Zaragoza.
And it is that the Stellantis urban electric cars have not been working well in the market. Everything indicates that, in the future, these electric vehicles will have to receive the embrace of the European customer but at the moment it is not being like thatwhich raised questions about long-term production with a plant that could operate at half gas.
The Lepmotor B10 is a car that Stellantis has hopes for because it is different. It has much more striking interiors, adjusted to the huge screens that the industry has demanded in recent years. And it has purely Chinese software and development, so Stellantis can play with the price because its investments have been minimal. The company has the power to distribute the car outside of China but the development, investments and sales within China have been left to Leapmotor itself.
Strengths and weaknesses. Stellantis’ decision to produce in Spain reminds us the strength that our country has gained in Europe as a productive alternative to advance electric cars. Either because labor is cheaper than in countries like Germany or France, or because energy is also cheaper, Chery or Stellantis, with Leapmotor, have decided that they will manufacture on our soil.
Spain has the advantage of a well-established industry that needs reconversion. The problem is that, for the moment, it has focused on the assembly of small cars (as also happens in Martorell) which are the ones that are having the most problems to sell them or, if necessary, for the brand to make a profit from them. It would be interesting for our country to expand its presence in the development of vehicles and not only focus its industry on their production. Therefore, it is good news that Chery also bets on our country for its new R&D&i space.
Photo |



GIPHY App Key not set. Please check settings